User Acquisition Manager (PPC Google ads, Bing ads) in Universe Group

FORMA by Universe Group is looking for an experienced User Acquisition Manager who will strengthen the marketing team and be responsible for attracting targeted traffic to the website through Google ads and Bing ads and help achieve goals even faster and more efficiently. If you rate yourself as an expert in the direction of purchasing and see in yourself the potential to become a leader of User Acquisition for one of our products, ready for a proactive, business-oriented and data-driven immersion in WorldWide Performance Marketing with 7 significant budgets, then we are looking for you.FORMA - business Universe Group, which creates SaaS for working with documents. Our flagship product is PDFGuru. The team has already managed to achieve cool results, namely: More than 4 million users use our products every month. The products have more than 50 tools for effective work with documents. Users from more than 30 countries around the world choose our tools for their needs. By joining our team, you will get : Prospects for development, growth and new challenges. We are a startup, without the risks of a startup. We found unit economics in 3 months and are actively scaling, but we still have a lot of room for growth. We have a goal to become the Ukrainian UNICORN in 5 years and now we are confidently stepping towards it. Ownership. You will have the opportunity to develop purchasing in your area of ​​responsibility under your vision, test many ideas and approaches, propose ideas for product improvements and influence business decisions.Community. You will have access to the best Performance Marketing Community in Ukraine within the framework of Universe Group and FORMA, as the strongest experts and a developed culture of openness are gathered here. You will have the following tasks: Creation, management and optimization of advertising campaigns in Google ads and Bing ads. Planning and management million dollar marketing budgets. Generation of hypotheses to improve the performance of advertising campaigns. Work with semantics and ad texts. Adaptation of advertising campaigns in Google for Bing. Localization of existing advertising campaigns into other languages. Market analysis and close cooperation with the product team. Work with marketing analytics and its development together with the analytics team. We expect you to have: 2+ years of experience as a User Acquisition Manager in performance marketing or a similar position with a focus on Google ads and Bing ads. Experience with analytical systems (Google Analytics, Looker Studio/Tableau or similar). Strong analytical skills and ability to make data-driven decisions. The level of English is Intermediate or higher. Experience in purchasing traffic on the international market. Such skills as independence, responsibility, proactivity, critical thinking, time management and business orientation. Will be an advantage: Experience with Meta, Google display advertising campaigns. Analytical background. Experience with AI for translation and content generation. Experience with competitor analysis systems - Ahrefs, Semrush, Serpstat, SimilarWeb. About us: Universe Group is a Ukrainian company that launches global IT products. We create mobile applications and web platforms to simplify and improve the quality of people's lives. In six years, we have built three successful businesses - Guru Apps, FORMA, Wisey, and we are also developing our own R&D center. The company's products are used by almost 83.5 million people from 180 countries of the world. What we offer: Office format of work - we value our office culture and do everything to make it convenient for everyone to work in the office on Podil in Kyiv - breakfasts, lunches, paths for walking, silent room for the focus of attention - this is far from all that awaits you in our space. You can get to know the office better by watching this video or reading the article. A culture of development and learning — we believe that the results of the company depend on the team, skills and knowledge of colleagues. We constantly conduct internal team training to improve skills and attract experts from the market of Ukraine or the world. Career growth — the learning culture promotes the rapid development of colleagues. On average, our team grows to 10 managers per year. Career development depends on desire and achievement of set goals. There are also large professional communities waiting for you, with the help of which you can improve your hard skills. One of the best social packages on the employers' market is a competitive salary, 20 working days of paid break, cooperation through FOP or within Diya.City, 100% payment of sick leave, medical insurance and free online consultations with a corporate doctor. Care and support during war - we make sure that everyone in the team feels safe during a full-scale war in Ukraine. If necessary, we help with the relocation of employees and their relatives, and help provide charging stations and everything necessary for comfortable work. In addition, we are doubling all donations from our colleagues to charity meetings to close military inquiries faster. Leave your resume and take a step towards new opportunities! Become part of our universe. Instagram Facebook Linkedin Show more Show less Position level Not applicable Type of employment Full-time Job responsibilities Information Technology Industries IT services and IT Consulting