Trainee Email Marketing Manager in appflame

appflame — Ukrainian product IT company that creates world-class products: Hily, Taimi, AdConnect, Mailkeeper, and more.

We are today:

• 7 years, 500+ employees, offices in Kyiv, London, Limassol, and a coworking in Warsaw;
• in 2025, appflame ranked 5th among the 50 best employers in Ukraine according to Forbes and won in the "Place for Growth" category.

Our apps Hily and Taimi are among the Top 5 dating apps in the U.S. with over 60 million users, while AdConnect and Mailkeeper specialize in developing and scaling our own B2B and B2C solutions.

Our mission:

• Flame up the world with Ukrainian products.

Our goals:

• Reach the top 5 list of product companies in the world.
• Become a unicorn.
• Turn Ukraine into a country where unicorns are born and thrive.

We are looking for daring, brave, and “crazy” people. Fans of creating real products and who dream about launching and developing cool startups. You have ambitions, we have comfortable conditions for their fulfillment.

Your project: Mailkeeper. It is a SaaS solution designed to improve user retention and increase overall product revenue through email marketing, push notifications, and PWA channels.

Mailkeeper team integrates directly into products and provides a full cycle of email processes – from developing email strategies and testing hypotheses to optimizing email logic and managing sender reputation using its own email marketing service.

You will:

• Create engaging content: The content manager should be able to craft emails that engage and persuade the target audience. This includes developing attention-grabbing headlines, crafting persuasive calls to action, and using language that resonates with the target audience.
• Collaborate with cross-functional teams: The content manager should work closely with other teams, such as marketing, product, and design, to ensure that content is aligned with overall business goals and strategies. This includes collaborating on campaigns, understanding customer insights, and ensuring that templates are consistent across all touchpoints.
• Analyze and optimize performance: Monitor the effectiveness of implemented changes and make data-driven decisions to improve results. This includes analyzing key email metrics in combination with product metrics and making iterative adjustments to enhance performance over time.

We’ll have a match if you have:

• At least intermediate/upper-intermediate writing English skills are required.
• Proven experience in content creation (emails, banners, social media posts, short-form marketing copy).
• Ability to quickly create exciting content following business needs and target audience.
• Adaptability and willingness to learn.
• Hands-on experience with design tools (Canva, Figma, Photoshop).
• Hands-on experience working with content editors or email builders (e.g., Mailchimp editor, Stripo, Klaviyo’s drag-and-drop builder) — ability to assemble layouts, adjust blocks, and format text.
• Basic analytical mindset — ability to understand metrics and apply insights to improve content.

Will be an advantage:

• Experience in Email Marketing, understanding of key metrics (open rate, CTR, conversion rate).
• Basic knowledge of HTML and CSS for adapting complex layouts and making minor code edits.
• Understanding of segmentation logic and database structure.
• Basic understanding of anti-spam rules and email deliverability best practices.
• Experience with copywriting or marketing automation tools.

Your journey: message from the recruiter > interview > test > final interview > job offer.

Why appflame?

• Involvement in Ukrainian products that compete with the world’s best players.
• The ability to implement your own ideas, not the feeling of a cog in the system.
• Meaningful and useful products, created not just for shareholders to earn money.
• A sense of yourself among your people who are charged with results.
• Work with the global market and a huge audience.
• Direct contact with Snapchat, Meta, Google, Apple, and access to their best practices.
• Well-established processes and no barriers to growth within the company.
• Transparent evaluation of work based on personal performance indicators.
• Powerful social package and fair compensation.

We provide all conditions for your talents to be fully revealed. We are loyal to our people. Our loyalty doesn’t fade at the end of the working day. We do not leave our people alone with their problems, neither professional nor personal.

Join us.

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We are against all types of discrimination, bullying, and stereotypes. We provide equal employment opportunities regardless of race, skin color, religion, gender, sexual orientation, gender identity, age, marital status, health status, or any other characteristics.