Targetologist remotely in Troyan S.V., FLP

ProSoma is a massage parlor in Rivne (https://www.instagram.com/prosoma.massage/). We have content, videos of procedures, an Instagram page and requests in Direct, but we want to systematically increase the number of entries and the client base.

We are looking for a specialist who works for the result - real entries, not just coverage.

The main task

Set up and optimize advertising on Instagram/Facebook, Google Ads, so that it consistently brings leads and entries in salon.

What needs to be done

• Audit of current advertising campaigns and Instagram account.

• Construction of the funnel: advertising > lead > record > visit.

• Launch and management of advertising campaigns (Meta Ads).

• Testing of offers, creatives and audiences.

• Optimization for conversions (recording in Direct / message / form).

• Weekly reporting: budget > leads > records > customer value.

• Suggestions for improving content for advertising.
  
  Requirements

• Experience of working with local business (field of services — advantage).

• Practical Meta Ads experience from 1 year.

• Understanding CPL, CAC, ROAS indicators.

• Experience with Click-to-Message / Lead Ads.

• Ability to work with small business budgets.

Availability of cases with numbers (required).

We expect

• A specific action plan for the first 14 days of cooperation.

• Realistic KPIs.

• A clear explanation of how you will scale the result.

Communication without "budget drain" and chaotic changes campaigns.

How to give feedback

In the feedback, we ask:

1. 2-3 cases with numbers (CPL / client price / budget).

2. Short launch plan for the massage room.

3. Preferred payment format.