Senior targetologist (Meta, Google, YouTube, TikTok) in Ligamedia

Very interesting job for Senior targetologistin the Digital and Growth team, for an active and focused candidate. 

Signor targetologist. 

What to do:

• Run advertising campaigns on Meta, Google, YouTube, TikTok. 

  
  

ROAS.

• Report to Head of Growth.

 Requirements:

• Higher, Marketing. 

tests (creatives, audiences, lands).

• Experience in subscription models (will be a big plus).

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• Ads platforms: Meta Ads, Google Ads, YouTube Ads, TikTok Ads.

• Analytics: GA4, GTM, Facebook Pixel, Conversion API, UTM-tracking.

• Reporting tools: Google Data Studio / Looker Studio.

• A/B testing: Meta Experiments, Google Ads Drafts & Experiments.

• Excel/Google Sheets (advanced proficiency).

• Office 365, Atlassian products.

• 
  

 Hard skills

• Optimization under KPI: CPL, CPA, CTR, ROAS.

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  Working with various creative formats (videos, banners, stories).

• Knowledge of algorithms for purchasing traffic in Meta, Google, TikTok.
  

• Skills to analyze competitors and benchmarks.

Also join and write to Telegram@ligamedia_recruitment

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