Product Marketer in Navigator, mezhregionalnaya rekrutingovaya kompaniya

One of the leading companies in Ukraine, which specializes in the import of goods for children, is looking for a product marketer.

The company's portfolio includes world leaders in the field of children's products. We are looking for a specialist who will be responsible for promoting products on the market and developing effective marketing strategies to increase their sales.

Requirements for the candidate:

• Experience in product- manager or marketer from 3 years.

• Experience of working with international brands and managing their products on the market.

• Experience of interaction with network clients (Metro, Novus, Antoshka, House of Toys, Silpo) will be an advantage.

• Knowledge of modern digital marketing tools (SMM, contextual advertising, e-mail marketing).

• Ability to analyze the market, competitors and customer needs to develop a successful promotion strategy products.

Main responsibilities:

• Product management: defining the strategy of promoting products on the market, including analyzing the product life cycle and determining target audiences.< /p>

• Development of marketing strategies for the promotion of new and existing products: campaign planning, development of advertising materials, determination of promotion channels.

• Budgeting: planning of marketing costs for each product, control of cost effectiveness.

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• Coordination with partners: interaction with retailers and network customers to implement joint product promotion activities.

• Analysis of the market and competitors: constant monitoring of market trends, study of the competitive environment to adjust the marketing strategy.

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• Performance evaluation: analysis of the results of marketing campaigns and initiatives, optimization of approaches to increase ROI.

• Content adaptation: creation and adaptation of materials for products, development of unique selling propositions (USP) and advertising messages.

• Trade marketing: planning and implementation of trade marketing activities, working with POS materials at points of sale.

Working conditions:

• Trial period: 1 month.

• Working day: 09:00-18:00, five-day working week.< /p>

Contractual rate from 40-50 thousand hryvnias. + KPI by agreement.

• Official employment, social guarantees.