PPC Manager in Codefinity

4 липня 2024

PPC Manager

Київ

Codefinity is a leading EdTech platform dedicated to providing high-quality programming courses, projects, career tracks, and personalized AI assistance to learners worldwide. Our mission is to empower individuals with the skills needed to excel in the tech industry, offering flexible and accessible learning solutions. We are looking for a passionate and experienced PPC Manager to join our team and drive our paid advertising efforts to new heights.

As a PPC Manager at Codefinity , you will be responsible for developing, implementing, and optimizing our online advertising campaigns. You will work closely with the marketing team to ensure our PPC strategies align with our overall marketing goals and drive growth. Your expertise in managing PPC campaigns will be crucial in increasing our brand awareness, generating leads, and driving conversions.

Challenges you’ll meet:
• Manage and optimize PPC campaigns across Google Ads, Bing Ads and other relevant platforms.
• Analyze campaign performance data, identify trends, and provide actionable insights to improve campaign performance
• Conduct competitive research and analysis to identify performance growth points
• Actively collaborate with colleagues from other teams to achieve performance goals and maximize ROI
• Stay up-to-date with industry trends and best practices in Google Ads, and share insights with the team to improve overall performance

Your professional qualities:
• 2+ years of experience in Google Ads campaign management and optimization
• Experience with US segment
• Experience with minimum monthly spend — $200k+
• Analytical mindset, knowledge of Microsoft Office (MS Excel)
• Excellent communication skills, with the ability to effectively communicate ideas, feedback, and instructions to team members
• English level — Upper Intermediate+ (written/spoken)

Genesis is a unique place for the development and growth with:

• Expertise in the development of high-loaded products in international markets;

• Unique opportunities for learning including various training and seminars within the company, access to a valuable and extensive book library, English courses and participation in key IT industry events worldwide;

• Perfect working conditions: an excellent office in a 5 minutes’ walk from Taras Shevchenko metro station, free food and drinks in the office, medical insurance. The company has professional coaches in football, basketball and running and supports various sports initiatives (swim races, marathons, etc.).