We are the Silpo company. Our employees are real Superiors: attentive, caring, persistent, hospitable and indomitable. The Marketing Projects Departmentinvites a Category Marketing Project Manager (non food) to its team.Your main responsibilities will be: Category development: new product range, packaging, design in the sales hall, services, tactical marketing communications, national advertising campaigns, events, recipes, tastings, communities, development in e-commerce, participation in fest
We are the Silpo company. Our employees are real Superiors: attentive, caring, persistent, hospitable and indomitable. The Marketing Projects Departmentinvites a Category Marketing Project Manager (non food) to its team.
Your main responsibilities will be:
- Category development: new product range, packaging, design in the sales hall, services, tactical marketing communications, national advertising campaigns, events, recipes, tastings, communities, development in e-commerce, participation in festivals and fairs, etc.
- Planning, organizing and launching a set of marketing communications to promote the category, aimed at increasing such indicators as NPS, category share, category penetration into the check, winnings, new traffic, purchase frequency.
- Search and implementation of new ideas for category development, creating new wow projects for category development, planning the annual communications calendar, budgeting, performance analytics.
- Creation of creative content for marketing communications to promote the category.
- Development of concepts for all communications by category Development and implementation of the internal and external communications plan by category.
- Setting tasks and coordinating the work of creative agencies and freelancers.
- Coordinating external and internal communications on projects to promote the category.
- Regular in-depth analysis of marketing research and NPS by category, development of an action plan based on the results. Ordering new marketing research by category.
- Regular visits to stores and competitors, category monitoring, checklist, creation of a presentation with conclusions, creative ideas and an action plan for category development.
- Creative design of the category in stores.
- Fin model of the promotion, time list, budgeting, check analysis, analysis of the efficiency of the category and marketing communications.
For work you will need:
- Experience in launching national promotions, large WOW projects, developing a communications plan and launching national advertising campaigns to promote projects. Knowledge of the market and the main players in retail
- The ability to organize yourself and the project team, the skills of coordinating the work of various company services, contractors, agencies, freelancers, the ability to create briefs, set clear tasks, organize the timely completion of tasks within the planned time frame -list and budget.
- Excellent communication and organizational skills, experience in category development projects or marketing projects.
- Ability to set tasks for designers and evaluate creative materials in accordance with the goals and tasks.
- Proactivity, initiative, independence, organization, discipline.
- Project management skills and budgeting, financial literacy
Join the Silpo team and: p>
- Count on us. Stable salary and official employment.< /li>
- Eat deliciously. Discounts on Silpo's own production (cooking, baking, confectionery, tea and coffee).
< li>Stay healthy. Medical, life and accident insurance.- Blend in instantly. Helping colleagues and managers to onboard newcomers.
- Be proud of your work. A career in a company that is part of TOP retailers of Ukraine.
- Develop comprehensively. Various trainings, benefits for learning a foreign language or visiting sports facilities.
- Communicate freely, propose boldly. Open line for important issues, environmental and innovative ideas of employees.
- Feel special. Special offers at Fozzy Group companies.
- Be comfortable. Modern, bright and cozy office.
Let's give guests fragrant emotions together!
More about working at Silpo on our Facebook page:
https://www.facebook. com/SilpoJobs/
We are waiting for your resume!
Sincerely, Silpo HR team.