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Search and testing of new channels and relationships (hypotheses, tests, scaling) Formation of marketing strategy (target audience, positioning, funnel, offers) Formation and protection of marketing budget, control of cost effectiveness Adjustment/control of advertising campaigns, optimization according to KPI (CPA/ROAS/CAC/LTV). work: five days, from 09:00 to 18:00 Friendly team 
Internet marketer in Ukrayinska Telekomunikaciyna Grupa
17 March
30 views
Ukrayinska Telekomunikaciyna Grupa
Without experience
Kyiv
Full-time work
Requirements:Experience in internet marketing for at least 2 yearsPractical knowledge of working with Google Ads, Meta (Facebook / Instagram) Ads ManagerPractical knowledge of GTM settings, events/conversions, Meta pixels, UTM markupSound knowledge of Google Analytics 4: analyzing user behavior, building reports/dashboards, working with data and conclusionsDeep understanding of CTR, CPC, CPA, ROAS, LTV, CAC metrics: how to calculate, interpret, optimize and achieve growth indicatorsUnderstanding
Requirements:
- Experience in internet marketing for at least 2 years
- Practical knowledge of working with Google Ads, Meta (Facebook / Instagram) Ads Manager
- Practical knowledge of GTM settings, events/conversions, Meta pixels, UTM markup
- Sound knowledge of Google Analytics 4: analyzing user behavior, building reports/dashboards, working with data and conclusions
- Deep understanding of CTR, CPC, CPA, ROAS, LTV, CAC metrics: how to calculate, interpret, optimize and achieve growth indicators
- Understanding the principles of SEO promotion (technical part/content/reference), ability to work in interaction with development/content
- Ability to work with a large amount of information, systematically analyze data and make decisions based on it
- Attention, analytical thinking, result-oriented
Will a plus:
- Experience with e-commerce/CRM analytics (end-to-end analytics, lead quality, attribution)
- A/B testing skills (hypotheses, setting up experiments, evaluating results)
- Experience with SMS/messenger marketing and retention mechanisms
- Understanding unit economics and sales funnel, ability to improve conversion (CRO)
- Skills for preparing TOR for creatives/landings/content, setting tasks (design, copywriting, development)
- Confident command of Excel/Google Sheets (pivot tables, formulas).
Responsibilities: leads
Without experience
Kyiv
Full-time work