Head of Digital marketing in LIGA ZAKON

LIGA ZAKON is a product IT company - a Ukrainian developer of information and analytical products with 30 years of expertise, strong competence in big data processing and high standards of customer service.

On Today, LIGA360 IT platform product solutions are used by more than 160,000 users of various levels, together with partner projects in which there is integration with LIGA ZAKON company solutions, this figure is about 360 thousand various specialists, including almost all executive and judicial authorities.

The main strategic direction of the company is to enter the international market and create product values ​​of the LIGA 360 Platform for clients from different countries.

We are inviting an experienced Head of Digital marketing to our team. 

What needs to be done:

• manage Digital marketing in the company;
• systematize processes and build end-to-end analytics;
• conducting an audit of existing digital processes;
• develop, coordinate and implement short- and long-term development strategies and organize the strategy implementation process to increase the number leads and sales;
• manage content in the digital space to attract, warm up and stable work of the target audience (own and partner sites);
• develop, plan, implement and analyze digital activities with to find and target audiences, including SEO, content production, contextual advertising, retargeting, social media campaigns and optimization conversions;
• develop new and increasing effectiveness of the company's current social networks: LinkedIn, Youtube, Facebook, Instagram (constant filling and development of channels);
• ensure the growth of organic traffic and improvement of site indicators;
• attract new traffic channels and new digital tools, quality analysis of each channel;
• develop a strategy and presentation of the company on online markets;
• monitor and analyze the competitive environment;
• develop an annual/monthly budget.

Our wishes to the candidate:

• 5+ years of successful experience working with B2B products as Head of digital marketing/СМО/Head of marketing;
• higher education in marketing, advertising or adjacent areas;
• availability of successful cases of creation and implementation of digital products;
• high level of understanding of advertising packaging (selling Landing Page texts);
• comprehensive understanding of online tools marketing (high level of competence in email/content/video marketing and in building a sales pipeline);
• experience in effective team management (task setting, control, coordination, motivation, development);
• experience working with foreign markets;
• level of English - B2;
• experience working with analytics tools such as Google Analytics;
• experience of lead generation on partner and paid media platforms;
• knowledge of the full-blown lead generation strategy;
• ability to build a set of numbersmarketing, including content production, SEO, contextual advertising, retargeting, partner co-marketing, placement and advertising in social networks;
• strategic thinking and focus on financial results;
• leadership qualities;
• excellent organizational skills;
• active life position;
• ability to make decisions and carry them out responsibility;
• ability to work in multitasking mode.

Why it is cool to work at LIGA ZAKON:

• an actively developing product IT company;
• the opportunity to gain international experience in a team of professionals;
• official registration;
• internal training system;
• li>remote work.

Interested vacancy? Send your resume!