We are looking for a data analyst who will help increase the efficiency of the buyer team through deep data analysis, search for insights and optimization of advertising campaigns. Duties:Analysis of the effectiveness of advertising campaigns (ROI, CPA, LTV, ROMI etc.)Building and automating reporting on key metricsFinding growth points and preparing recommendations for buyersConducting A/B tests and analyzing resultsWorking with large data sets (advertising cabinets, trackers, CRM)Data visualiz
We are looking for a data analyst who will help increase the efficiency of the buyer team through deep data analysis, search for insights and optimization of advertising campaigns.
Duties:
- Analysis of the effectiveness of advertising campaigns (ROI, CPA, LTV, ROMI etc.)
- Building and automating reporting on key metrics
- Finding growth points and preparing recommendations for buyers
- Conducting A/B tests and analyzing results
- Working with large data sets (advertising cabinets, trackers, CRM)
- Data visualization and creating dashboards
- Data quality and correctness control tracking
Requirements:
- Experience as a data analyst from 1 year (preferably in marketing / arbitration)
- Sure knowledge of SQL
- Experience with Python (pandas, numpy) will be an advantage
- Understanding metrics performance-marketing
- Experience with BI tools (Tableau / Power BI / Looker)
- Ability to work with large volumes of data and draw conclusions
- Attention to details and systemic thinking
Will be an advantage:
- Experience with advertising platforms (Facebook Ads, Google Ads, TikTok Ads)
- Understanding how trackers work (AppsFlyer, Adjust, Keitaro, etc.)
- Experience in traffic arbitration