CRM/Loyalty manager/Loyalty program development manager in PRO.people Recruitment Agency

Our client is an international digital holding , engaged in the promotion of well-known brands to foreign markets (more than 50 countries of the world) in in connection with the active growth of projects, is looking for an experienced Retention Loyalty manager

We are looking for a specialist who combines analytical and creative skills to successfully develop and implement bonus mechanics to attract and retain users< /span>

Key tasks:

• Development and implementation of bonus mechanics development strategy with the aim of building long-term relationships with users

• Segmentation of users, implementation of personalized promo offers within segments

• Building hypotheses for A/B testing

• Communication with crm specialists regarding the launch of customer retention, reactivation and cross-sale campaigns

• Analysis and improvement of quality indicators of the user base

• Calculation of budgets and effectiveness of campaigns

• Reporting

Experience and skills:

• 3 years of work experience
• experience with e-mail platforms (eSputnik, SendPulse, HubSport or others)
• knowledge of the English language at the intermediate level
• knowledge and use of the following metrics: LTV, ARPU, Retention Rate, Churn Rate, ROMI and ROI, GGR and NGR
• experience in A/B testing
• work with audience segmentation to build an effective communication strategy with each client
• ability to plan your work process

The company offers:

• Working with the world's leading digital products that confidently hold top positions in their field.

• The opportunity not only to participate in the creation of the product, but also to influence it by implementing your own ideas.

• Cooperation with a team of professionals, true experts in their field.

• Additional bonuses: payment of sports classes, language courses and corporate dinners.

• Official employment, payment of sick leave, vacations, additional 12 days off for holidays.

• A comfortable and stylish office in the heart of Kyiv.

• Flexible work schedule: starting from 9:00 - 11:00 to 18:00 - 20:00; Full time format — office, remote or hybrid option.

Stages of selection:

Interview with a recruiter — Interview with a potential manager — Collection of references — Job Offer.

If you are committed to creating products that users will not want to leave and know how to ensure their retention at the highest level - send your CV and see you at the interview