Product Marketing Manager in Govitall

We are looking for an experienced **Product Marketing Manager** (preferably USA or Europe markets) who join our product team. We are happy to take on board someone who loves marketing and prefers to make data-driven decisions **Requirements:** * 3+ years of experience within marketing (preferably USA or Europe markets) * Experience in market research and competitive analysis * Experience in creating strong brand positioning * Experience in validating product hypothesis and A/B testing * Experience in conversion rate optimization * Using a range of tools to analyze, test, and execute online marketing activities (Google and Facebook Analytics, Google Optimize, Hotjar, PowerBI, etc.) * Understanding the principles of UX/UI * Intermediate or upper-intermediate English level **Will be a plus :** * Practical experience in PPC and other performance marketing channels * Previous experience in promoting new products (go-to-market strategy execution) * Experience in customer development **Responsibilities:** * Identify the product target audience, positioning, values, and selling points * Create a brand with a tailored message and position towards each strategic industry * Working closely with product teams to brief them with the user insights, value props, and messaging in order to successfully execute go-to-market campaigns * Сonversion rate optimization on our existing products * Analyzing the results of work, making suggestions for improvement * Searching for marketing growth hacks **We offer:** * Flexible start of the day * Paid 20 days of sick leave * Paid 18 working days of vacation * A convenient open-plan workplace with lots of comfortable working areas * Unlimited professional development and growth opportunities (the company covers the сost of conferences, seminars, courses, and other events (including foreign ones) * Free on-site bicycle and car parking with electric cars charging points * Free English lessons with a native speaker, corporate library * Сorporate events and means of entertainment (Playstation, table tennis, and football) * A large number of team development and team-building training as well as huge and lively corporate parties, our football team, table tennis tournaments * Sport compensation: gym membership/ sport activities reimbursement * We do care about a healthy lifestyle, provide medical insurance Looking to work for an international IT company with fantastic career opportunities and a healthy work environment? Eager to take on unique and exciting challenges and learn from experts who have huge success? Then this job is meant for you! To apply for the job and join the Govitall team, submit your resume with a short cover letter. We will review your resume within 3 days and, if it meets our requirements, we will contact you to discuss the details and schedule an interview.