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NuxGame
NuxGame works with iGaming operators of all scales helping companies access new markets or enhance their existing brands. As a casino gaming software company, NuxGame provides solutions that allow building outstanding brands and fulfilling your business goals. We are looking for a Web Analyst to join our team.
What will be your responsibilities:
- Implement and maintain user event tracking on web platforms.
- Configure and manage tracking tools (such as Google Analytics, Google Tag Manager, and alternative tools).
- Develop and maintain custom tracking solutions to capture detailed user
interactions.
- Collaborate with development, data, and product teams to ensure accurate data collection.
- Analyze web tracking data to generate actionable insights for improving user experience and platform performance.
- Create detailed reports and dashboards to communicate findings to stakeholders.
- Troubleshoot and resolve tracking issues promptly.
- Ensure compliance with industry best practices.
What we expect from you:
- 1-2 years of experience working as a Web Analyst / Web Tracking Manager
- Proven experience in setting up and managing Google Analytics and GTM
- Proficiency with any alternative tracking tools:
- Matomo, Piwik, Smartlook, Amplitude, or any other.
- Strong understanding of HTML, CSS, JavaScript, and data layer implementations.
- Experience with tag management systems and data layer structures.
- Ability to interpret complex data sets and translate them into actionable insights.
- Familiarity with data privacy regulations (GDPR, CCPA) and their implications for web tracking.
- Communication skills and the ability to collaborate with cross-functional teams.
- Strong problem-solving skills and attention to detail.
Will be a plus:
- Experience with alternative user event tracking platforms will be a big plus.
- Knowledge of SQL and data visualization tools (Metabase, Tableau, PowerBI)
- Experience with A/B testing tools and methodologies.
- Familiarity with server-side tagging and advanced tracking techniques.
- Certification in Google Analytics or other analytics platforms.
- Understanding of marketing attribution models and digital marketing strategies.