Technical Web analyst in Meest China

Hello!

Meest Chinais looking for a Technical Web Analyst!

Who are we? We are a team of market leaders in delivery from China, which has been providing customers with the best delivery service for more than 10 years.

We guarantee you:

• international experience: work in a company that occupies a leading position in international logistics and is among the TOP-50 employers of Ukraine;
• financial stability: competitive salary and official employment - we are a reliable partner in your career;
• benefits package: choose one of the benefits after 3 months jobs - health insurance, gym reimbursement, training, corporate meals or mental health support;
• comfortable schedule: Monday - Thursday 9:00 AM to 6:00 PM, Friday 9:00 AM to 5:00 PM;
• remote or hybrid work format, office at the address: Kyiv, Prospekt Nauky, 3 (Demiivska metro station);
• support at the start: our team is always ready to help you adapt and quickly integrate into the work process;
• free exchange of ideas: open communication for all important issues and new initiatives;
• corporate library: access to many interesting books and courses for your professional growth;
• bright corporate life: interesting events, corporate merch and much more;
• loyalty program: special discounts and offers for our employees.

Your main responsibilities:

• Building and administering a web and product tracking system: Google Analytics 4, Google Tag Manager, Meta Pixel, BigQuery and other data collection tools.
• Creating and maintaining a plan tracking of events (tracking plan), description of parameters and structured dataLayer.
• Setting and validation of basic and behavioral user events/
• Technical verification of landing pages and promotional pages before launching campaigns.
• Ensuring correctness and completeness of data in all sources: monitoring the operation of tracking systems, detecting and correcting errors.
• Cooperation with developers to implement tracking codes, scripts and server-side tracking.
• Creation and support of end-to-end analytics with data integration from CRM, advertising platforms and BI systems.
• Developing interactive reports in Looker Studio.
• Briefing comand PBI for building the necessary reports.
• Analysis of user behavior, funnels and conversion paths (user journeys) at various stages of the sales funnel, preparation of optimization recommendations.

For your work will need:

• Experience of 2 years in the positions of Digital/Web Analyst /Technical Marketing Analyst / Data Engineer / BI Analyst / Marketing Data Analyst.
• Deep knowledge of Google Analytics 4: setting up tracking, events, user properties, integration with BigQuery.
• Practical experience of working with Google Tag Manager: creating a structure of tags, triggers and variables, writing custom JS scripts.
• Experience in developing and maintaining a tracking plan and working with dataLayer.
• Skills in setting up tracking for mobile applications (Firebase, AppsFlyer, Adjust) would be an advantage.
• Experience integrating data with CRM systems and advertising platforms. Knowledge of data visualization tools - Looker Studio Understanding of reporting in Power BI.
• Understanding of attribution models (last click, data-driven, time decay) and their application in end-to-end analytics.
• Experience of working with large datasets; knowledge of SQL will be a plus.
• Knowledge of Excel functionality and Google spreadsheets at an advanced level.
• Ability to work with call tracking. Attention to detail, analytical thinking, ability to explain technical limitations to non-technical colleagues.
• Aspiration for self-development and tracking new trends in the field of web and product tracking.
• Attention to detail.
• Analytical thinking.
• Striving for self-development.

Recognized yourself? You are already halfway to your dream job!

Send your resume. If your experience meets the job requirements, we will contact you within 5 working days.