Brocard-Ukraine- The largest operator of the Ukrainian perfume and cosmetic market in the Luxury segment. The company manages the perfume and cosmetic stores under Brocard brands and online store brocard.ua . team lead CRM Knowledge and skills: Knowing Approaches Database work; Understanding marketing and advertising strategies focused on increasing client loyalty; Understanding the approaches of analytics and segmentation of the audience. CRM; Implementation of Customer Data
Brocard-Ukraine- The largest operator of the Ukrainian perfume and cosmetic market in the Luxury segment. The company manages the perfume and cosmetic stores under Brocard brands and online store brocard.ua . team lead CRM
Knowledge and skills:
- Knowing Approaches Database work;
- Understanding marketing and advertising strategies focused on increasing client loyalty;
- Understanding the approaches of analytics and segmentation of the audience. CRM;
- Implementation of Customer Data Policy: Construction of Collection, Storage and Use of Data;
- Development and Management of Loyalty Program, Implementation and Optimization Increasing client involvement;
- Customer Case Segmentation - Creating Personalized Offers and Loyalty Mechanic for Different Consumer Categories;
- Marketing Campaign Management through SMS, Viber, Push shopping.
Additional requirements:
High level of communication skills for effective interaction with different teams (marketing, commercial department, IT); work in a team; MS Office (Excel, PowerPoint, Word), as well as specialized data analysis programs; Knowledge of basic CRM systems and platforms for automation loyalty. we will be glad to see you on Brocard!