Targetologist in Netpeak Group

Hello!

We are looking for an experiencedSenior Targeting Manager, who is ready to create and scale advertising campaigns of our project, and in the future to lead this direction in theposition Team Lead'a.

42n is a dynamic startup that creates and expands content projects for a global audience, especially in the United States and Canada. 
Our projects have already captured over 1 million users per month thanks toinnovative strategies and deep understanding of niche markets.
 

Your skills:

1. Minimum 1 year of experience in user engagement on Facebook and/or TikTok.
2. At least 2 years in the industry performance marketing, with an emphasis on Tier-1 markets: USA, Canada, Australia, and Great Britain.
3. Proficiency in English at the level of B2.
4. Proven experience budget management Facebook Ads over $10,000 per month.
5. Strong analytical skills, ability to process and draw conclusions from large volumes of data.
6. Experience with CPA, LTV and ROI in all areas of marketing.
7. Ability to build complex cross-functional processes, optimize them and measure effectiveness.

Will be a plus:

1. Long-term work experience with Google Ads.
2. Actual practice of testing new approaches, implementing and scaling communications has been developed.
    
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The team is waiting for you:

1. Developing and implementing user engagement strategies on Meta and later on TikTok to achieve team CTRs.
2. Creating, launching, evaluating and optimizing ad campaigns on Meta to identify the best fit for our product and business model.
3. Analysis of campaign performance indicators, such as CTR, CR, CPA, and ROI, and adjusting strategies based on comprehensive analysis data.
4. Advertising budget management, planning and optimization to achieve key performance indicators and product financial goals.
5. Collaborate with the creative team to createcreation of high-converting advertising creatives, participation in brainstorming, evaluating the results of designers' work and providing feedback on the effectiveness of advertising materials.
6. Working with the product and technical team to create effective conversion funnels, research and improve user flow.
7. Constant search for new approaches to attracting users and conducting appropriate tests: A/B tests, search for effective purchasing connections and structures.
    

We offer:

1. Fixed rate based on the results of the interview.
2. Flexible work schedules with the possibility to start the working day with 8:00 AM to 10:00 AM and close from 5:00 PM to 7:00 PM.
3. Ability to work fully remote or in the office(Odesa, Kyiv, Kharkiv and Cherkasy). Offices autonomousin case of power outage.
4. Individual and group work with a corporate psychologist.
5. Paid vacation -18working days, 8 paid sick leave per year without reference and 11 public holidays, 1 Mental Health Day.
6. Social package in the format Cafeteria plan. This means that you can independently choose its content within the allocated budget (sports, English, gym, hobbies, health, training and development, etc.).
7. Compensation of 50% of professional training: courses, trainings, webinars, etc. d.
8. Additional paid days off, which are provided when certain life circumstances occur.
9. Availability of a transparent Sabbatical policy (long vacation for 1-3 months).
10. Opportunity for training and development: experience and support of our employees, assistance in professional adaptation under supervision throughout the trial period.
11. Internal corporate discounts on various services, services and various goods: from cosmetics to generators.
12. Quick decision-making and testing of ideas — absence of unnecessary bureaucracy and micromanagement.
13. Profile events and chats for sharing experience within a group of companies.
14. Team measures to support each other even in difficult times.

15. A clear position and concrete actions for the approach of Victory. During 2023, we allocated more than UAH 90 million for the military and humanitarian sector.

    And we believe that one of the most important advantages is working in a company where you are heard and listened to, and the manager and the team are open to dialogue and suggestions