Dokart is a modern medical institution that provides a wide range of high-quality medical services, including a full range of ophthalmic services, plastic and outpatient surgery, and aesthetic medicine. We strive to provide the best service for our patients and create a comfortable relationship based on professionalism and care. Due to the expansion of the marketing department, we are looking for a creative and responsible SMM specialist who will help us effectively promote our services in socia
Dokart is a modern medical institution that provides a wide range of high-quality medical services, including a full range of ophthalmic services, plastic and outpatient surgery, and aesthetic medicine. We strive to provide the best service for our patients and create a comfortable relationship based on professionalism and care. Due to the expansion of the marketing department, we are looking for a creative and responsible SMM specialist who will help us effectively promote our services in social networks.
Responsibilities:
- Development and implementation of an SMM strategy for promoting the clinic's services in social networks (Facebook, Instagram, etc.).
- Creation, planning and publication of of content (texts, images, reels) in social networks according to the publication calendar.
- Interaction with the audience: support for live communication in stories (news there is no need to record and communicate with patients in Direct).
- Analysis of the effectiveness of SMM activities: tracking of key metrics, preparation of reports, suggestions for improvement.
- Interaction with clinic doctors to create professional and authentic content.
- Monitoring trends in social networks and media space, adapting content to current trends.
- Participation in the development of creative concepts for the promotion of new services and promotions of the clinic.
- Interaction with a target specialist to adapt creatives for advertising campaigns.
< li>Understanding CTR, CPM, CPA, CPC, ROI and what affects them.
Requirements:
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Experience of work in SMM of 2 years or more, preferably in the field of medicine or related fields.Excellent copywriting and visual content creation skills.Experience with social media planning and analytics tools (eg Hootsuite, SMMplanner, Facebook Insights). < span style="font-weight: 400; font-style: normal; text-decoration: none">Customization skills and optimization of advertising campaigns in social networks (Facebook Ads, Instagram Ads). Basic knowledge of graphic design (Canva, Adobe Photoshop). Proficient oral and written communication.< /span>Responsibility, creativity, ability to work in a team. span>< span>Desire to develop and learn new trends in the field of SMM and digital-маркетингу.Знання основ медичної тематики буде перевагою.Умови роботи:
- Офіційне працевлаштування.
- Знижки на медичні послуги клініки для співробітників та їхніх родичів.
- Конкурентна заробітна плата.
- Дружній та професійний колектив.
- Можливості для професійного зростання та навчання.
- Комфортний офіс у центрі міста.
Як подати заявку:
If you meet the requirements and want to be part of our team, send your resume and portfolio with examples of successful projects to email: konotopskayan@gmail.com< /span>. In the subject of the letter, indicate "SMM specialist - [NAME]". span>
We are waiting for you in our team to develop and promote the brand of our clinic together .< /span>