SMM-manager / Content-creator in Wishly

We are launching a new direction - an online store for stylish tableware and serving: mensori.com.ua. In this regard, we are looking for a person who knows how to make beautiful content, loves home aesthetics and knows how to turn attention into sales via Instagram/TikTok.

 Important: we are looking for an involved and focused person to join the team. We do not like the format where a specialist conducts 8–10 projects in parallel and works in "snippets". A stable presence in content, promptness in communication and responsibility for the result is required.

What needs to be done

• Lead TikTok/Instagram/Facebook: stories, Reels, posts, columns.

• Plan content: content plan for 2-4 weeks, ideas, scripts, trends.

• Shoot and edit short videos (Reels/TikTok), do basic photo/video processing.

• Be the “face” of the brand in the frame: reviews, serving, unpacking, “how it looks in the interior”.

• Lead the community: respond to comments, maintain the tone of voice.

• Sales through Direct: consultations, selection of sets, handling objections, upselling (first time).

• Transfer/place orders in our system and monitor that the customer gets a response quickly (first time).

• Work with UGC/bloggers: initiate barter, collect feedback, agree TK.

• Analytics: weekly summary report (reach/views, number of hits, conversion to orders).

We expect

• Experience in SMM/content from 6 months (or strong portfolio).

• Ability to shoot on phone and edit (CapCut / VN / InShot, etc.).

• PC skills for content processing:

  • confident use of Canva (posts, stories, templates),

  • basic/medium photo processing: Lightroom / Photoshop (or similar),

  • basic video editing on PC: CapCut Desktop / Premiere Pro / DaVinci Resolve (or analogues),

  • work with files: Google Drive/Docs/Sheets, folder structure, naming, transfer of materials.

• Sense of style, accuracy, love of home aesthetics/serving.

• Confident communication with customers, ability to sell without "steaming".

• Systematic: deadlines, content plan, order in files/materials.

• Preference: experience in product business, beauty/home/decor, working with bloggers.

Work format

• Hybrid.

• Schedule: flexible, but it is important to be contactable for Direct during working hours (to be agreed).

• Test period: 2–4 weeks (paid).

Payment

• Fix: UAH 30,000

• Possibility of growth to Head of SMM / Brand Lead.

KPI at the start (to be agreed together)

• Content regularity (Reels/Stories/posts).

• Number of quality hits in Direct.

• Conversion of> orders.

• Increase in reach/views and saves.

Who is definitely not interested in us

• If you run many projects in parallel and cannot guarantee stable involvement in our brand (regular content + prompt responses).

• If you are comfortable working without a system and deadlines (content "when it will be").

• If you are not ready to be in the frame and create content with the presence of a person/face of the brand.

• If you do not like communication with customers and Direct-sales (at the start this is an important part).

• If you expect the brand to "grow by itself", and you only will post pictures without analysis and enhancement.

How to give feedback

Please send:

• briefly about yourself

• Instagram/TikTok/portfolio link

• 2-3 examples of your Reels/content

• your expected income