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Sephira Marketing
About us
We are Search Initiative. We specialize in website promotion with a focus on SEO strategies that deliver measurable results. Important advantages of our company include the system of bonuses and options for our best employees. All our projects are the result of hard work by people who cheer for the result with us.
Our efforts are focused on creating and promoting websites for the iGaming and Fintech industry.
Our ideal candidate for this position is a specialist who successfully combines both hard and soft skills necessary for effective SEO management and development of iGaming projects. He must have deep technical knowledge and experience to implement strategies capable of securing a high position in a competitive niche, as well as management and communication skills for working with a team, training and delegating tasks.
Hard Skills:
Experience as an SEO specialist from 3 years, Team Lead from 1 year - minimum professional experience is required.
Confirmed experience in iGaming on projects created by you (or your TK) from scratch - deep understanding iGaming and the specifics of the market.
Practical experience of achieving TOP-1-3 for high-frequency non-brand keywords - proven results of work with SEO and knowledge of promotion methods.
Experience of managing several projects simultaneously in different geos - multitasking skills and knowledge of local market features.
Understanding White Hat and Black Hat methods of promotion - knowledge of all approaches to SEO and the ability to choose the optimal one taking into account the risks.
Analysis of problem areas in SEO strategies and process automation – auditing skills and the use of automation tools.
Knowledge of the English language at the B1+ level is a necessary minimum for communication and work with foreign markets.
Definition of key requests, audience and competitors – analysis, segmentation and targeting in SEO strategy.
Adaptation of content for different markets taking into account local rules and preferences – localization and cross-cultural knowledge.
Development and implementation strategies for creating high-quality external links to the site - knowledge and application of link building methods.
Achieving results in highly competitive niches in different ways - flexibility in approaches to achieve results.
Skills in working with analytical and SEO tools (Google Analytics, GSC, Ahrefs, SEMrush, Screaming Frog and others) are mandatory tools for analyzing and monitoring the effectiveness of SEO campaigns.
Soft Skills:
Experience working with a team: training, management, delegation of tasks – ability to work with a team and develop its potential.
Ability to restructure the team for business needs – flexibility and adaptability in management.
Development and implementation of SEO strategies for Tier 1/2 projects - strategic vision and ability to develop action plans.
Planning and coordination of the work of the entire team - organizational skills and ability to set goals and deadlines.
Participation in the hiring of new specialists - the ability to attract and select personnel necessary for the effective work of the team.
Working with editors and copywriters for writing,generation of SEO-optimized texts - coordination and interaction with other departments.
Analysis and research of new methods, proposing hypotheses and conducting experiments - innovative thinking and continuous development.
Ability to work in conditions of high uncertainty and quick response to market changes - resistance to stress and flexibility in approaches.
Effective communication skills and the ability to listen to the team are important for maintaining a healthy climate in the team and successful interaction.
Organization and the ability to prioritize tasks - the ability to correctly allocate time and focus on key tasks.
What we offer:
Remote work;
Decent salary + quarterly bonuses for KPI fulfillment, % to achieve significant results;
Opportunity to deviate from standard tasks and build a dream department;
Working in a team with cool specialists;
Convenient work schedule. You can start work from 8:00 a.m. to 10:00 a.m.
Paid sick days, weekends and holidays.