SEO+PPC Specialist in De Novo

Direct message the member who posted the job from De Novo Olga Kovalova Olga Kovalova Leading HR manager at De Novo We are looking for a SEO + PPC marketing team specialist who will help raise the corporate site in the ranking of competitive queries and launch effective advertising campaigns. We expect a willingness to learn cloud technologies and delve into the understanding of products. Requirements: ·      Knowledge of the principles of Google ranking and experience with influence factors; ·      Knowledge of Google Analytics, Search Console, Tag Manager, Google Ads; ·      Experience in launching contextual advertising and optimizing advertising campaigns;·      Experience in launching advertising in Meta and LinkedIn is welcome;·      Experience in IT promotion is welcome products;·      Basic understanding of HTML, CSS is welcome. Responsibilities: ·      Implementation of SEO promotion strategy (60-70% of time):o  Working with semantics;o  Formation of content plan;o  Adaptation of existing content in cooperation with authors;o  Writing of technical tasks for copywriters and verification of implementation;o  Writing technical tasks for developers and verification of execution; o  External optimization: procurement and placement of links etc.;·      Work with advertising campaigns (30-40% of time):o  Launching and further optimization of advertising campaigns: Google, Meta, LinkedIn;·      Competitor analysis: pages, words, positions, ads, etc.·      Preparation of reports on promotion results and effectiveness advertising Working conditions: ·      Official employment (according to the employment book);·      Official vacation 24 calendar days;·      Medical insurance after the trial period;·      Corporate mobile communication;·      Sweet Fridays and other corporate events;·      8-hour working day Mon. -pt, flexible schedule;·      Hybrid schedule is possible after the trial period. Security measures:·      A bomb shelter in a building with equipped workplaces;·      24/7 electricity and communication in the office under all circumstances. Show more Show less Position level Basic level Type of employment Full time Job duties Marketsng and Sales Industries Information Technology & Services