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Senior targetologist in Ligamedia
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Ligamedia
Senior targetologist
Work with analytics (GA4, GTM, Pixels, UTM).
Optimize campaigns for CPA, CPC, CTR, ROAS.
Create reports for the Head of Growth.
Requirements:
Higher, marketing.
tests (creatives, audiences, lands).Experience in subscription models (will be a big plus).
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Ads platforms: Meta Ads, Google Ads, YouTube Ads, TikTok Ads.
Analytics: GA4, GTM, Facebook Pixel, Conversion API, UTM-tracking.
Reporting tools: Google Data Studio / Looker Studio.
A/B testing: Meta Experiments, Google Ads Drafts & Experiments.
Excel/Google Sheets (advanced proficiency).
- Office 365, Atlassian products.
Hard skills
Optimization under KPI: CPL, CPA, CTR, ROAS.
banners, stories).Knowledge of algorithms for purchasing traffic in Meta, Google, TikTok.
- Skills in analyzing competitors and benchmarks.
Also join and write in Telegram@ligamedia_recruitment
Ligamedia is an independent Ukrainian media holding that combines LIGA.net advertising agency.
LIGA.net is an independent Ukrainian business media that has been creating content for 28 years that helps readers understand the essence of events and act.
