Senior Social Media Marketing Manager in Pluto

About PlutoEvery executive/business owner loves to make more revenue & close more deals, but do you know what the top 3 reasons for a company to shut down is? Poor Cash Flow Management. Overspending, lack of controls 💸🔥.But if this is so important, then why don't companies focus on it?Because controlling how you spend money is an excruciatingly boring task compared to figuring out how to earn more. This is made even worse with companies using outdated ERPs, manual processes, tons of excel sheets and more to be able to control their & their employee's spending. Employees hate the process, finance team members are swamped piecing together 100s of manual tools, executives get annoyed during budget planning.This is what Pluto was built to solve.Pluto is a MENA's Leading Corporate Card & Spend Management Platform built to bring modern finance & cash management (see the 400+ reviews on G2). Sitting at the intersection of AI, FinTech & B2B SaaS, We’ve raised $6M Seed from top investors and operators, including founders from Ramp, Airbase, Plaid, Italic & Senior Leadership at Shopify, Cash App, Checkout.com, Alloy and some of the worlds most successful FinTech VCs like GFC, Graph Ventures, Soma Capital, Adapt Ventures, amongst others who’ve trusted us with their funds 🤩We are reinventing corporate finance for the modern age and are solving challenging problems in the B2B payments space.About The RoleThis is an extremely unique role. You will be the founding Social Media Marketing Manager who will make Pluto into the MOST LOVED finance platform in MENA and beyond.If these emojis describe you 🪄🎨 📣🏴‍☠️🚀 then you should reach out!As Pluto's founding Social Media Marketing Manager, you will help us bring Pluto's brand to every ICP in MENA & beyond. You will help us take us from 1000+ businesses who use our products to 1M+ businesses through organic brand & social media growth content strategies.Your goal: drive top-of-funnel impressions by whatever means necessary.Here is a scary secret..this is NOT going to be an easy role. There is TONS to do, and we will be expecting a LOT from you. You will be pushed to take your creative energy to new heights and our brand will be in your hands 😬This role is not for you if:Your content work is boring 😴You have only grown a brand before via paid channels and not through organic content or viralityYou do not have experience being an all-around creative: video editing, canvas etc. You rely on many other folks to bring your vision to realityYou don't actively rely on data to change your strategiesWhat you will be working on:Creating an experimentation-oriented Brand & Content strategy that will drive our virality across organic channels. Setup marketing operations to re-engage our customers in the most efficient way. Social Media & Brand content creation via mixed channels (Instagram, LinkedIn, TikTok): UGC, videos, webinars, podcasts and more! You will experiment and double down on our top channels. IRL Events: select or build the most impactful events and help Pluto stand out. E-mail marketing: create a marketing strategy that helps us reengage our customers via E-mail marketingViral activationsInnovative and fun marketing initiatives that delight our prospectsRequirementsWhat is not needed:Fintech ExperienceB2B SaaS ExperienceYou will stand out if:You have previously lead the growth of your brand, or any other brands (any industry) and taken them to new heights. You have experience working at a high growth startup or a exploding DTC brand. Core requirements:A social media/content portfolio is a must. Creative & Brand DevelopmentStrong positioning, storytelling and copywriting abilities to craft brand narrativesExperience defining and developing a consistent brand identity (tone, voice, visuals)Expertise in creating engaging content for various platforms (e.g., TikTok, Instagram, YouTube, and LinkedIn). Proficiency with design tools like Figma, Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects). Video editing skills to create short-form and long-form video content (capcut) etc. Social Media MarketingDeep understanding of platform algorithms, trends, and audience behaviors (especially LinkedIn, Instagram Reels, and YouTube Shorts)Experience with community building and user engagement strategiesPaid Advertising Support Ability to work with our Paid Advertisement team and help with their creative strategyKnowledge of running boosted posts, influencer and paid campaigns on Meta, LinkedIn & Google AdsBasic ability to analyze ad performance (boosts)Analytics and Data-Driven Decision Making by tracking metrics like engagement, reach, impression, CTRs, etc. BenefitsWhy join us?Join a fast-growing global startup with teammates in the USA, UAE, KSA, Canada & more who have worked at some of the best companies in the world, like Shopify, Square, Cash App , Google & more. Be a key founding member with a huge opportunity to play a strong part in building our future. Equity options Show more Show less Посадовий рівень Старший середній рівень Тип зайнятості Повний робочий день Посадові обов’язки Маркетинг і Продажі Галузі Фінансові послуги