Senior Product Marketing Manager in Performics

Performics Ukraine is looking for a Senior Product Marketing Manager. Performics Ukraine is an international performance marketing agency. We were founded in 1998, became part of Google in 2004, and now we are part of one of the world's largest marketing and communications groups, Publicis, which employs more than 80,000 people in more than 100 countries, and our clients include the largest global brands from various market segments. We are among the TOP-3 performance marketing agencies of Ukraine according to the results of the rating of digital agencies by IAB Ukraine, 2023. We have received awards in the Effie Awards Ukraine and IAB MIXX Awards Ukraine contests. You can join our progressive team of professionals . We have great ambitions, goals and a desire to improve the effectiveness of marketing investments for our clients. We are constantly growing and developing. And you can do it with us. We expect you to have the following skills and experience: 5+ years of experience in the field of Performance/Digital/Product Marketing and E-Commerce 2+ years of experience as a Performance/Digital/Product Marketing Manager Work experience and deep understanding of SEO Deep understanding of the principles of the main Performance channels : Google Ads, Facebook Ads, Price Aggregators, CPA Comprehensive in-depth knowledge of Performance/Digital/Product Marketing and E-Commerce tools In-depth knowledge and practical experience in product analytics (Web, App) Experience with various tools: Google Tag Manager, Google Analytics, GA4 , Firebase, Similarweb, Serpstat, Google Data Studio, Google Sheets/ExcelKnowledge of Customer Acquisition and Retention Marketing, sales funnelExperience in market and competitor analysisExperience in decision-making based on a data-driven approachStrong analytical abilities and attention to detailStrong project and time management skillsLevel of English Advanced and above It will also be cool if you have: Experience working in a large E-Commerce project Experience managing a team Experience conducting A/B tests Understanding product monetization, CRO, UX best practices Experience working in Email marketing Experience or knowledge of launching promotions to stimulate sales of goods or services Experience launch of brand strategies and integrated advertising campaigns (all channels) Availability of Google, Facebook, and/or courses in performance/digital/product marketing and E-Commerce Practical experience with Google BigQuery, Tableau, Power BI, Ahrefs, Semrush, AppsFlyer, Hotjar, Google OptimizeTechnical skillset and experience writing scripts for automation, integration and growth hacksKnowledge in marketing in generalExperience in working with Agile (Kanban/Scrum)Strong leadership qualities What you will do in this position: Manage a dedicated team (Project Manager, Web Analyst, PPC -, SEO-, E-commerce/CPA- specialists) for clients' projects using the Kanban framework Backlog management and task prioritization. Decision-making on tasks/termsOrganization of team work and processes, task setting, delegation, execution control Conducting all activities with the team: daily meetings, grooming, sprint/SOW planning, task statuses, strategic meetings, retrospectives Creation, planning and launch of comprehensive strategies for Performance Marketing and E-Commerce for customer products Conducting deep analethics, search for insights, growth areas at all stages of the funnel for customer products Creation of hypotheses for conducting A/B tests, optimization of conversion Interaction with department heads in the preparation of strategies, rates of specialists, SLA (Service Level Agreement), construction of processes, launch of new tools Interaction with client teams partner agencies, presentation of strategies and solutions to clients with partner agencies Financial planning and execution control for all projects Responsibility for team launch of all advertising campaigns, performance of tasks and achievement of KPIs Responsibility for SOW (Scope of Work) and P&L for projects Speeches at conferences, writing articles based on Performics cases By what criteria and KPIs will we evaluate you in this position: % fulfillment of KPIs by client projects Growth of Client Revenue by clients YoY Achievement of planned indicators by SOW and marginality of services Fulfillment of project tasks within the set terms Growth of NPS and CSI by clients Why it is cool to work with us: You will work with big budgets and international world brands. Here you can see their names: https://www.performics.com You will have access to tools and cases of our clients from all over the world. And you will be able to use this knowledge and experience in practice. You will have the opportunity to live in any country and work remotely for up to 6 weeks a year in Publicis offices around the world (more than 100 countries), according to the internal program "Work Your World" . And if you like it and meet the requirements, then you can go to work in any agency in the country of the world where you will be interested and comfortable 😊 We have official employment ("white" salary) and conditions according to the laws of Ukraine 24 calendar days of paid vacation, paid sick leave Life and health insurance on corporate terms Flexible work schedule and the opportunity to work on the 2/3 system (days in the office/at home) Modern office in the center of Kyiv, table tennis/football, Play Station, tabletops Competitive salary and annual review based on the results of the achievement of goals employees Access to local and international courses and trainingsParticipation in local and international professional conferences, trainingsCorporate English language coursesCool events every month: acting, city tours, bowling, board games, video games, karaoke, etc. Send your resume to [email protected] leave your feedback here) We look forward to meeting you! Show more Show less Position level Senior secondary level Type of employment Full time Job duties Solutions for advertising, management and marketing Industries Advertising services