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Senior performance marketer (Senior PPC) in Ligamedia
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Ligamedia
Ads platforms: Meta Ads, Google Ads, YouTube Ads, TikTok Ads.
Analytics: GA4, GTM, Facebook Pixel, Conversion API, UTM-tracking.
Reporting tools: Google Data Studio / Looker Studio.
A/B testing: Meta Experiments, Google Ads Drafts & Experiments.
Excel/Google Sheets (advanced).
Requirements:
2-4 years in Senior Performance Marketing (B2C or B2B). style="font-weight: bold">
Experience in managing B2C/B2B funnels (attraction > conversion > retention > upsell).
Launching and scaling campaigns with different channels (paid, organic, partnerships)
Experience in product companies (SaaS, media, e-commerce, platforms).
style="font-weight: bold">Analytics: Google Analytics 4, BigQuery (basic level), Data Studio / Looker.
A/B testing: Optimizely, Google Optimize, VWO.
SEO / ASO
tools: Ahrefs, SEMrush, SimilarWeb, Serpstat.
BI: PowerBI / Tableau (will be a plus).
Office 365, Atlassian products
Performance platforms: Meta Ads, Google Ads, LinkedIn Ads, TikTok Ads.
CRM / email / marketing automation: HubSpot, Mailchimp, Sendpulse or similar.
Software skills
KPI.Also join and write in Telegram @ligamedia_recruitment
Ligamedia - an independent Ukrainian media holding uniting the LIGA.net business publication and the ADLOVE advertising agency.
LIGA.net is an independent Ukrainian business media that has been creating content for 28 years that helps readers understand the essence of events and act.
