Senior Media Planner / Media Buyer in RecruitGarden

We are looking for a Senior Media Planner/Media Buyer in the iGaming & Entertainment company, which has integrated 9 geo-locations and 11 projects into the ecosystem. With your love of analytics and experience with all DSPs, we have unlimited resources and marketing stars on the team. Office or remote - your choice. Write - I will be happy to tell you the details!

Main Responsibilities
 

– develop and execute programmatic advertising campaigns for clients in the betting and gambling industry

– monitor and optimize campaigns to meet goals and KPIs

– analyze campaign performance data and provide regular reporting

– work with creative teams to develop ad creative and landing pages

– stay up-to-date with industry trends and changes in programmatic advertising technology

– build relationships with programmatic vendors and platforms to ensure campaign success

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– manage budgets and pacing across campaigns
 

Mandatory Requirements
 

– strong understanding of marketing funnel models , how it works, how to measure score at any of these stages

– experience in planning and running branding campaigns

– strong understanding of advertising technologies, programmatic buying

– experience in working and understanding tracking and ad serving systems such as CM360, Gemius GDE, Nielsen, Double Verify, Adform etc

– proficiency in data analysis and reporting tools
– understanding and working with metrics – CPM, CTR, ROI, ROAS, FTD, GGR, NGR

– basic Excel and Google Sheets skills are highly required

– experience in working with Tableau could be an advantage

– basic GTM skills could be an advantage
 

We offer
 

– Vacation: We prioritize your well-being. Our vacation policy offers 20 working days
– Sick leave allowance: Your health is our priority. In addition to our standard sick leave allowance, we also offer a flexible sick leave policy without paperwork. You can take up to 5 working days without the need for supporting documents
– Work-life balance: We offer adaptable work schedules, a hybrid remote setup allowing you to work flexibly from any location, direct communication with C-level executives, a collaborative, friendly, and skilled team environment. Additionally, we provide maternity and paternity leaves, sports activities, team-building initiatives, company engagement events, and gifts for special occasions
– Benefit cafeteria: Tailor your benefits to meet your individual needs. We offer an annual budget to cover expenses, providing a range of compensation options including ports, medical insurance, dental coverage, psychotherapy services, a home office, and various other essential and beneficial service
– Learning & Development: Growprofessionally with us. We allocate an annual budget for attending L&D courses of your choice. Moreover we have Key Talent Program for high potential employees
– Motivation bonus system: Recognizing your performance is fundamental to our culture. To reward your dedicated work, we have a Motivation Bonus System in place for all our employees. Charitable and social responsibility projects