Retention Marketing Manager in GoITeens

Hi! From goiteens -an innovative IT community and educational platform for teenagers, where they acquire relevant technical knowledge, develop Soft-Skills, and learn to work in teams and <> p. Normal; It's not just a word for us. Each students have a part of the soul of our teachers and managers. We know in the name of each graduate. We know personally what project he did and what success he had and was always ready to help him in development. Our courses help children realize that knowledge can monetize and realize any, the most daring, designs. sites, web applications and online games. A quality product is the focus of the whole company, every department, every employee. We are very proud of what we do! Responsibility area: Creating, implementing and improving CRM strategies for each user to receive timely and relevant communication. Waiting?:

• Development and implementation of CRM campaigns (Email, Push, SMS, messengers). Formation of communication, product and promotion strategies/logic of mailing for each segment.
• Segmentation of users database for personalization of communications. Understanding the principles of working with Sendpulse will be an advantage.
• Construction of customer behavior analytics, outflow points and minimization. Development and adjustment of automated scenarios for communication with customers (mailing, messages, trigger campaigns). Development of Gosable Contents together with content department.
• Monitoring and analysis of campaign efficiency: tracking key indicators (opening, transitions, conversion) and adjusting strategy and segmentation to achieve maximum results, a/b-test.Copywriters and designers. FONT-Weight: 400 ">
• Email/Direct/Retention Experience from 2 years;
• experience in working with CRM systems, including ESPutnik, Leelo, Unisender, etc. scenarios and trigger campaigns;
• Analytical thinking and ability to work with large amounts of data;
• Knowledge of key metrics of Google Analytics. 700 "> The great advantage will be:
  What can we offer you:
  • A decent salary that is relevant to your competencies and a motivating bonus system, depending on the KPI performed by you;
  • a cool inspirational product with high NPS; companies, understandable goals and professional prospects;
  • The best workplace in the world-from any corner of the world, completely remotely, the schedule is flexible; style = "font-style: normal; FONT-Weight: 400 ">
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