Retention manager in Casino.ua

Casino.Ua is an online casino club that combines the atmosphere of parties and the world of games. Our mission is to turn an ordinary game into an unforgettable adventure. We are looking for those who, like us, strive to open new entertainment opportunities and give unforgettable emotions to players. If our vibe resonates with you, then come to us. We promise, with Casino.Ua you will experience a new rhythm of the game. We invite you to our product team Casino Retention manager! Main tasks: Planning, conceptualization and development of promotional offers with casino bonuses, including campaign planning, segmentation, preparation of briefs. Audience segmentation, increase retention rate.Analyze customer data to identify trends and patterns.Track and report on key metrics such as customer lifetime value (LTV), first deposits (FTD) and churn rate.Bonus management. Identification and analysis of customer trends and behavior and provision of bonuses. Development of personalized campaigns with benefits based on customer data. Management of the customer life cycle from registration to development of activation, cross-selling, retention and return campaigns. Collaboration with the analytical team on customer segmentation, post-campaign analysis and optimization, return on investment (ROI), offers and bonus spend efficiency. Track customer feedback and complaints to identify areas for improvement. Prepare regular reports for management. Manage promotional tools and communication channels, propose tool improvements bonuses and coordination with IT departments on the development and implementation roadmap.Strategy development, execution and control of CRM campaigns that have a commercial impact on the business.Active collaboration with data and business intelligence specialists to refine and improve strategies.Responsibilities? :Previous experience as a CRM/Retention Manager in the online gaming industry, at least 2 years in gambling, including at least 1 year in retention.Experience as a Bonus and Retention Manager.Proven experience in increasing customer engagement and retention.Highly customer-centric with excellent understanding of the customer lifecycle, behavior and customer journey. Good knowledge of CRM communication channels and general campaign best practices. Results-oriented and passionate about achieving goals. We offer: Paid vacation, sick, health insurance or sports compensation; Free on-site gym Discount from partners; English courses; Flexible work schedule - full-time employment, but without excessive bureaucracy and pleasant freedom of action. The possibility of working remotely (if you live in another city) or working in a modern, beautiful office in Kyiv, with uninterrupted Internet and by electricity near the Vasylkivska station. Show more Show less Position level Basic level Type of employment Full timeh Job duties Sales and Business Development Industries Gambling establishments and casinos