Product Marketing Manager in Tonti Laguna Group

Product Marketing Manager remotely 42n is a young company that creates and develops content projects for audiences in different countries, as well as researches and tests new niches. Our projects have already reached 1 M users per month, mostly from the USA and Canada. For a new project, we are looking for an experienced specialist who has successful experience working with web2web advertising traffic funnels. Our goal is for the new direction to have its own leader who will drive the direction and be responsible for the results. Your skills: From 3-x years of work experience as a product manager. Successful cases of building a B2C product from scratch in the US and European markets. Successful cases of achieving business goals thanks to product hypothesis testing. Track record of personal victories as part of the product team. The practice of implementing data-based solutions in business. The mentality of an entrepreneur—you feel comfortable developing and expanding there, there was nothing before. Experience in conducting A/B tests. English level B2. General understanding of key user engagement channels: Meta Ads, TikTok Ads, Google Ads and others. Experience in optimizing the monetization of funnels. It will be a plus: —experience in running a pet project/startup, —experience working as a Data or Product Analyst, —skills in processing large volumes of raw data, —experience in launching new products. The team expects from you: Control and completion of the full-cycle product solution: development, design, analytics, tests. Experimentation. To implement the "flow" of A/B tests of payment funnels for active users of the "turnkey" product: from the development of the hypothesis to the fixation of the results and the formation of conclusions. Continuous improvement of approaches and growth. Construction and optimization of web funnels to attract users and constant improvement of CR. Invent, design, run and analyze tests aimed at increasing product metrics. Conducting constant user and market research to find the bottlenecks of the product for growth. Deep multi-factor analysis of conversions and use of the results of this analysis to optimize existing and generate ideas for new web funnels Communication both by internal departments and with third-party payment service providers; Close cooperation with a team of programmers, designers, media buying team and other specialists to achieve the company's business goals. Market research and competitor analysis to understand trends, user needs, and product differentiation opportunities. Use of analytics collection systems (Analytics, Clarity) to form marketing and product hypotheses. Implementation of your idea of ​​use. This position involves constant testing of hypotheses and the search for new ideas, the atom here will be given a very wide decision-making autonomy. We offer: A fixed rate based on the results of the interview. Flexible work schedule with the possibility to start the working day from 8:00 to 10:00 and finish from 17:00 to 19:00. Ability to work completely remotely or in the office (Odesa, Kyiv, Kharkiv and Cherkasy). Offices are autonomous in the event of a power outage. Individual and group work with a corporate psychologist. Paid vacation — 18 working days, 8 paid sick days, and 11 public holidays. The opportunity was usedof a corporate bot that combines the most powerful artificial intelligence available today. Opportunity for training and development: experience and support of our employees, help in professional adaptation. Internal corporate discounts on various services, including discounts on English courses. Quick decision-making and testing of ideas — absence of unnecessary micromanagement bureaucracy. Work in a company where you are heard and listened to, the manager is open to dialogue and suggestions. Hold profile events to share experiences among groups of companies. Corporate events and entertainment. Even in difficult times, we will do our best to lift the spirits of our employees ;)