Tasks: Formation of a comprehensive marketing strategy of promotion for pharmaceutical products. Planning and implementation of marketing activities taking into account the specifics of the product and the competitive environment. Drafting of technical specifications of the digital marketer on the implementation of the promotion strategy in digital channels: corporate website, Tablets.ua, social networks, contextual advertising, etc. Market research, study of consumer needs, assessment and segm
Tasks:
- Formation of a comprehensive marketing strategy of promotion for pharmaceutical products. Planning and implementation of marketing activities taking into account the specifics of the product and the competitive environment.
- Drafting of technical specifications of the digital marketer on the implementation of the promotion strategy in digital channels: corporate website, Tablets.ua, social networks, contextual advertising, etc.
- Market research, study of consumer needs, assessment and segmentation for effective communication and increased loyalty.
- Establishing and developing cooperation with pharmacy chains, marketplaces (Rozetka, Prom, Apteka 24, etc.), supermarkets, gas stations and other sales channels.
- Conducting negotiations, concluding contracts and monitoring the implementation of agreements, monitoring the availability of products in TT.
- Preparation of reports on the results of implemented strategies.
Your experience:
- Experience as a marketer, product development manager in the pharmaceutical industry or related fields.
- Knowledge of the pharmaceutical market, pharmacy chains and marketplaces.
- Practical experience in developing and implementing marketing strategies.
- Ability to negotiate and conclude profitable partnership agreements.
- Creativity, initiative, ability to work in a team and achieve goals goals
We offer:
- A competitive salary with a transparent bonus system for KPI performance.
- Opportunity for professional development and teaching.
- Official employment and social package.