CORE RESPONSIBILITIES:research and analyze market conditions and trends in stockbreeding, crop production and other agricultural sectorsresearch and learn best practices on product usage, latest crop and forage production technologies and techniquesforecast product market demand as well as essential product features demandanalyze and understand competitive market environment, product pricingdetermine product specification with regard to consumer demands and general complexitysupport sales and ma
CORE RESPONSIBILITIES:
- research and analyze market conditions and trends in stockbreeding, crop production and other agricultural sectors
- research and learn best practices on product usage, latest crop and forage production technologies and techniques
- forecast product market demand as well as essential product features demand
- analyze and understand competitive market environment, product pricing
- determine product specification with regard to consumer demands and general complexity
- support sales and marketing with the necessary product knowledge and technical expertise
- develop key marketing messages and selling arguments
- prepare and conduct regular local trainings to brief and train the company’s and dealers’ sales force
- conduct, develop and drive product presentations with core team
- support on advertising and public relationship to promote product
- monitor product inventory and keep product mix in line with the market demand
- manage product-related support, feedback and inquiries from end customers
- collect end customer experience and feedback to support product improvement and development
- communicate and provide production company with product related information (performance, reliability, utilization etc.)
- ensure proper product placement on the market in accordance with local legislations
QUALIFICATION:
- 3+ of experience in related functions
- Engineering / Agriculture background
- Decent knowledge in stockbreeding, grain and forage production and precision farming
- Knowledge of marketing principles and practices
- Advanced English is must (additional languages will be a plus)
- Ability to travel domestically up to 40%
- Advanced PC user skills