PPC specialist in Aghanim Group

We are looking for a PPC specialist to launch, optimize and scale paid advertising campaigns with a focus on results.

Responsibilities:

• Launching and conducting paid advertising campaigns

• Traffic analytics and campaign optimization under ROAS / CPI

• Working with ad cabinets (Facebook / Meta Instagram) — ~40% of tasks

• Work with Google Ads (search, display network, video) — priority ~60%

• Independent search, testing and purchase of creatives (consumers) for campaigns

• Complete setup of advertising accounts from scratch: structure, pixels, events, conversions

• Constant testing of hypotheses and scaling of effective communications

Requirements:

• Experience with Meta Ads and Google Ads

• Understanding performance marketing and the ability to work with numbers

• Experience in optimizing campaigns for business indicators (ROAS, CPI, CPA)

• Independence in decision-making and responsibility for the result

• Ability to work with analytics and draw conclusions based on data

Will be a plus:

• Experience scaling campaigns

• Understanding creative strategy and sales funnels

• Experience working with various niches