PPC Specialist in RAZOM GROUP

RAZOM GROUP is a dynamic full-cycle media group that stands out on the market with its innovative approach to communication and advertising, and ranks among the top 3 in Ukraine. We create communication strategies that change the world and turn the ordinary into the extraordinary. Our strength lies in combining several international agencies that offer a full range of services in the field of communications.

Our Group of Agencies:

• Initiative
• UM
• Havas Media Ukraine

Our innovative agencies:

• MAD LAB— develops data-based solutions and products for customer success.
• MORE — provides comprehensive digital services performance marketing, using data, technology and analytics to ensure the effectiveness of campaigns.
• CAMEO — specializes in non-standard projects on TV, IPTV/OTT platforms and e-sports.
• AICON — development content of any complexity with the involvement of a wide range of AI tools and the provision of classic creative services.

Your path to the team:

We do not conduct stages of interviews, because we value both your time and ours. The process usually consists of two stages: first we get to know each other, and then there will be a technical interview conducted by HR and the head of the department.

For details on how to get to know our team, ask our HR Alina.

Why should you choose us?

• Hybrid format jobs that provide the opportunity to work both from a remote location and in the office;
• Modern equipment for efficient work; 
• Full Onboarding to properly get to know the company;
• A cozy cafe in the office with delicious food and affordable prices, including unlimited drinks in the office;
• Corporate psychologist, to maintain emotional balance;
• Pet-friendly office where you can bring your furry friends;
• A relaxation room with a massage chair for maximum relaxation;
• Themed team building activities to support team spirit;
• Gifts for employees' children during the holidays;
• The possibility of vertical and horizontal growth in the company;
• LMS platform with courses for skill development for all employees;
• Regular annual bonuses for employees;
• Library for lovers of literature;
• The office is located near the Shulyavska metro station in Solomyansk district.

Your areas of responsibility in this position:

• Full support of performance campaigns on Google Ads, Facebook/Instagram Ads, YouTube, DV360 platforms, with a focus on e-commerce and effective strategies.

• Developing the structure of search campaigns and creating effective text ads for search advertising.

• Selection and setting audiences/targeting to achieve specific business results: ROAS, CPA, conversions.

• Management of PPC projects: formation of arguments, recommendations, participation in strategies, consulting the account team.

• Setting up, launching and monitoring the implementation of key performance indicators (KPI), regular optimization of campaigns.

• Constant work with analytics: analysis reports, formulation of insights and implementation of solutions to improve efficiency.

• Interaction with Google technical support in case of technical issues.

• Preparation of technical tasks for installation and correct operation of GA, Meta Pixel, GTM, other tracking tools.

• Conducting monthly financial reconciliation of advertising budgets for the finance department.

Don't worry, we'll teach you if you don't have all the relevant knowledge or skills!

Your adaptation will consist of:
• Acquaintance with colleagues.
• Acquaintance with work processes and procedures.
• Successful completion of the Onboarding course.

We welcome you if you:

• You have practical experience in e-commerce and performance projects, you understand their specific metrics and approaches.

• You demonstrate a confident level of expertise in Facebook Business Manager, Google Ads, YouTube, Google Analytics, Google Tag Manager, DV360, Campaign Manager.

• You have Excel and PowerPoint at a level not lower than average.

• You have at least 1 year of experience in media advertising (e-commerce/performance is a big plus).

• You speak English at the pre-intermediate level and above.

• You have a desire to actively develop in the media and performance direction and work for results.

It will definitely not be boring with us!

RAZOM GROUP — we make advertising that changes the world and turns the ordinary into the extraordinary.