28 липня 2024
Outreach manager Львів, віддалено We are a product company — a SaaS marketing tool for creating and managing corporate email signatures and using them as a new marketing channel. We are looking for a skilled Outreach Manager to join our dynamic marketing team. The successful candidate will be responsible for developing and executing link building and content distribution strategies across various channels, collaborating with a team of five marketers each responsible for
28 липня 2024
Outreach manager
Львів, віддалено
We are a product company — a SaaS marketing tool for creating and managing corporate email signatures and using them as a new marketing channel.
We are looking for a skilled Outreach Manager to join our dynamic marketing team. The successful candidate will be responsible for developing and executing link building and content distribution strategies across various channels, collaborating with a team of five marketers each responsible for separate products (MySignature, Newoldstamp, Cheqmark), and working closely with our partner SEO agency.
Key responsibilities:
- outreach campaigns: develop and implement targeted outreach campaigns to secure high-quality backlinks from relevant and authoritative websites;
- link building: identify and acquire high-quality backlinks through various strategies, including guest posting, broken link building, influencer outreach, and more. Looking only for white hat SEO;
- content collaboration: work closely with the content writers and marketing team to develop detailed content briefs and technical tasks for writers to create compelling and link-worthy content;
- performance tracking: monitor and analyze the performance of outreach and link-building campaigns, providing regular reports on activities, successes, and areas for improvement;
- competitor analysis: monitor and evaluate competitor backlink profiles to identify new link-building opportunities and strategies;
- technical tasks for writers: develop detailed content briefs and technical tasks for writers to ensure the creation of high-quality, link-worthy content;
- non-standard link building: execute non-standard approaches to link building, including promo marketing campaigns and innovative outreach methods;
- SEO alignment: collaborate with the Marketing team and our SEO Partners to align link-building efforts with broader SEO strategies and initiatives;
- content placement negotiation: negotiate the placement of content with backlinks on various relevant websites, including reviews, listings, and catalogs;
- relationship management: build and maintain relationships with webmasters, bloggers, and influencers to secure link placements and collaborations.
Requirements:
- experience: at least 2 years of experience in outreach and link building with a proven track record of successful campaigns;
- skills: understanding of SEO principles, link-building strategies, and outreach techniques;
- communication: excellent written and verbal communication skills, with the ability to craft compelling outreach emails and pitches;
- tools: proficiency in using SEO tools such as Ahrefs, SEMrush, Moz, Buzzstream, and Google Analytics;
- self-motivation: ability to work independently and meet deadlines with minimal supervision;
- English proficiency: Upper-Intermediate to Advanced(B2, C1, C2) level of English;
- creativity: ability to think outside the box and be creative in approach;
- organizational skills: results-focused organizational and planning skills;
- negotiation skills: strong email communication and negotiation skills.
Preferred qualifications:
- knowledge of German or French;
- thinking out of the box;
- existing relationships with webmasters, bloggers, and influencers in various industries;
- experience in digital marketing or SEO.
We offer:
- paid training, seminars, and conferences;
- paid vacation days and sick leaves;
- enjoyable working conditions, quiet workplace in a comfy office.