Middle PPC Specialist (e-commerce) in EVO

About the team:

Performance Marketing TeamProm.ua is responsible for paid traffic and directly affects business profits. Here they work with large budgets, large-scale advertising campaigns and millions of products, looking for new growth points every day.

The team combines expertise in Google Ads, deep work with feeds and a data-driven approach to not only attract traffic, but to maximize the effectiveness and profitability of each campaign.

Middle PPC Specialist who wants to work with scale and influence the results of the system. data.

Future task list:

• Scaling and optimization of advertising campaigns in Google Ads (Search, Performance Max, Shopping) with a focus on profit

• Regular audit of campaigns and search for growth points: from hypotheses to their verification and implementation

• Working with feeds to improve the effectiveness of campaigns

Center, working with moderation errors and their elimination

• Generation and testing of hypotheses (hypothesis > experiment > conclusion > scaling)

• Creative optimization in cooperation with designers: setting tasks and evaluating the result

• Interaction with the development team on the development of the internal feed service

• Analyzing the effectiveness of BI-systems and making decisions based on data

700; font-style: normal; text-decoration: none">2+ years of experience with Search, Performance Max:" 400; text-decoration: none">Understanding e-commerce> none">Practical experience with medium or large budgets and how to scale campaigns without loss of effectiveness
• Deep understanding of Google Merchant Center principles (attributes, structure, optimization)

• Working confidently with GA4: understanding attribution, user behavior and key metrics

• Experience with Smart Bidding and understanding how to work with algorithms through data

• Ability to analyze the effectiveness of campaigns and independently find points growth

• Experience of interaction with designers and/or developers (setting tasks, working with results)

• High level of self-organization and responsibility for the result

• Passion for work, desire to develop and influence the company's indicators

It will be a plus:

• Basic knowledge of SQL

• Understanding Unit Economics

From us:

• Big budgets = big impact and drive. The results of the work are visible in real profit figures already in a week.

• Culture of experiments: here they are not afraid to make mistakes, here they are afraid not to try. Hypotheses, tests, scaling - your work cycle.

• Access to Google's beta feature, internal feed service with 100 million products - almost limitless possibilities for optimization and automation.

• Transparency and clear metrics: the overall goal is profit, and the strategy and tactics are in your hands.

• Professional community: you can always get support, advice and interesting cases for development. 

• Autonomy in making decisions and setting tasks

• Professional development: access to education, training and internal knowledge exchanges

• A comfortable working environment and a friendly team, where initiative and own opinion are valued

Terms of use:

• Remote work in Ukraine. But if there is a desire, you can also work in the office.

• Stability and Support. Formal employment, 24 days of paid vacation, health insurance and access to a corporate psychologist.

• Flexible full-time. Planning work within business hours and building a comfortable work flow.

About the project:

Prom.ua is the largest marketplace in Ukraine, where 4.8 million users visit the platform every day.Buyers find everything they need here - from a toothbrush to a garden cultivator - at the best prices.
Entrepreneurs sell goods in the marketplace catalog, on their own sites created on the Prom platform, and in the mobile application.

Your steps to the offer:meeting with the recruiter -> technical interview -> final meeting with the team.

Do you want so that your decisions directly bring profit?

We are waiting for feedback and let's get acquainted!