Marketing Manager in Netpeak Group

Hello! We, Netpeak Talent, are a recruiting agency from the Netpeak Group. We are helping our partner find a strong Marketing Manager ⬇️. YOGODA is a brand of delicious aromatic drinks made from quality and natural ingredients. 🍎🍊🍋🍓🍒 Thanks to the growing awareness of health and food market of natural drinks has gained new dynamics in recent years. Marketing goal: Increasing sales in the B2C segment. Directions: B2C and B2B (you have definitely seen the YOGODA brand in such large chains as WOG, ATB, Silpo). Markets: during the first year — Ukraine. In the future, work with the European market, primarily Poland, Germany and the Baltic States. Your main task: Promoting brands and attracting customers through digital channels. Primarily through websites, blogs, social networks and marketplaces, as well as online advertising. Team and work organization: The company works closely with the marketing agency Netpeak Agency, so in the coming year our Marketing Head is provided with powerful contractors to realize the goals. 💫 There is also an opportunity to form your own internal team. There is no micromanagement and excessive bureaucracy. All operational decisions are made directly by the Marketing Lead, and strategic decisions are made directly with the Board of Directors. Important: the Head office is located in Zaporizhzhia. It is important to the team that you can participate in joint offline meetings from time to time, so there will be occasional business trips (with compensation and per diems). YOGODA is a brand that deserves wider audience attention, so exhibitions abroad are also waiting for you ✈️. Your skills: Analytical skills — analysis of competitors, market opportunities, consumer behavior and effectiveness of marketing campaigns. Ability to determine the target audience and its needs. Be able to identify the main characteristics and needs of your customers, understand their behavior, preferences and problems they want to solve. Ability to conduct research. Including surveys, focus groups, secondary data analysis, A/B testing, etc. Experience with traditional and digital channels such as social media, content marketing, SEO, PPC advertising, email marketing, PR, events and trade shows .Ability to present products to customers and the commercial department.Knowledge of Google Analytics.Experience with Google Sheets and reports.And, of course, we appreciate your responsibility, communication, system thinking and flexibility of outlook. The team is waiting for you: Primary tasks: Analysis of the company's current marketing activities. Clarification of positioning and communication policy. Hypothesis testing and construction of working promotion models. Development of marketing strategies in the digital direction. General tasks: Develop and implement the company's digital strategy (at the start, only implement digital strategy developed by Netpeak Agency under YOGODA brand).Ensure smooth operation of all digital tools and programs (website, blogs and social networks)/Analyze SEO, PPC and SMM marketing metrics.Generate ideas to increase web traffic.Collaborate with internal teams of others departments to achieve business goals. Cooperate with external teams (contractors), monitor their work. Increase the volume of sales through digital. Increase brand awareness. Aentering the funnel according to the specified indicators in CRM. We offer: Official registration according to the Labor Code or according to the FOP (3rd group). The work schedule is from 8:00 a.m. to 5:00 p.m., Friday to 4:00 p.m. Hybrid work format (office + remote). Vacation and sick leave in accordance with the Labor Code. Travel - 100% compensation + per diem. Payment of training according to agreement. Equipment necessary for effective work. Bonus system. You will write it down for yourself together with the CEO. The opportunity to implement your bold ideas and directly influence the development of the brand. More importantly: This position involves traveling abroad to participate in exhibitions. If you think this is your perfect match, respond immediately and our recruiter will contact you as soon as possible, because we can't wait to meet you 🙂 Show more Show less Type of employment Full-time