Marketer of Lacoste and SuperStep brands in Lacoste / SuperStep

International brands Lacoste and SuperStep are opening a vacancy for a marketing specialist for the Ukrainian office! This position is aimed at the development of local marketing, adaptation of global strategies and increasing the recognition of our brands on the Ukrainian market.

Main responsibilities: 
• Marketing strategy : Development and implementation of comprehensive marketing strategies for Lacoste and SuperStep brands.
• Social networks: Implementation of brand promotion strategy in social networks: TikTok, Instagram, Facebook in cooperation with SMM agency; audience engagement and performance analysis. 
• Advertising and PR: Organization and implementation of advertising and PR campaigns in order to increase brand awareness and stimulate sales. 
• Content Management: Ensuring a unified visual and communication strategy for brands across all channels. 
• Work with stores: Support and development of marketing activities in retail stores. 
• Budget management: Planning, control and optimization of the marketing budget, preparation of reports. 
• Audience analysis: Analysis of the target audience and formation of the client's portrait. 
• Participation in the development of new company brands (if necessary).

Requirements for the candidate:
• Higher education in the field of marketing, PR or communications.< br/>• Experience as a marketer from 2 years (experience in fashion or retail will be an advantage).
• Knowledge of digital marketing tools (Google Ads, social networks, analytics).
• Ability to work with large volumes of data (market analytics, customers).
• Creativity and the ability to generate innovative ideas for brand promotion.
• High communication and organizational skills.
• Knowledge of the English language at the Intermediate+ level (for communication with head office). 

We offer:
• Work with premium international brands.
• Competitive salary.
• The opportunity to influence the development of global brands in Ukraine .
• Dynamic and creative work environment.
• Corporate discounts on Lacoste and SuperStep brand products.
• Comfortable office in Kyiv.