Manager Lead generation in VIJAP

Ensuring a stable flow of potential customers (leads) through external search channels, processing incoming requests and working with the existing customer base to transfer qualified leads to the sales department.

1.  Generating leads from external sources

Primary tasks

Working with external prospecting channels such as LinkedIn, Upwork Email Meta and other relevant channels.

Features

Regulations

The process is strictly regulated:

• Daily sending of invites.

Fixed message structure.

Control of platform limits.

Reporting

At the end of the day, a lead generator completes daily standardized reporting

2. Vector of work #2 — Processing of incoming leads

The lead generator works with incoming calls from the following sources:

•Site.

•Social networks.

Telephony.

Advertising forms." 700">Responsibilities

•Adherence to lead processing standards.

•Correct indication of the source of the lead.

•Correct maintenance of the deal card.

3. Work vector #3 — Work with the existing client base

The task is to activate the current base and transfer contacts in sales.

Main tasks

•Working with the existing customer base.

Initiate communications.

Appointment

style="font-style: normal; font-weight: 400">Selling (micro-product) or arranging a meeting with a sales manager (Closer) for larger deals.

Requirements

• Correspondence of the planned action and the chosen extreme term in the system.

•Correct work with other fields in the card.

General requirements for work and CRM

•Working with the CRM system: All leads that pass in the communication format, must be manually entered into the CRM, have the correct source of the lead and contain the history of the interaction. CRM is used to manage the funnel, capture actions and analyze the results.

•Daily operational duties: The Lead Generator is required to work with external customer search channels, send invitations and initial messages, process incoming leads, communicate with potential customers, record all actions in CRM, fill out daily reports.

Candidate requirements

Hard Skills="font-style: normal; font-weight: 400">Experience with CRM systems.

Experience and understanding of the lead generation process.

Skills in conducting business correspondence.

Working with tables and reports.

Skills