Lead Generation Specialist in hue&machine

Direct message from the member who posted the job with Hue&Machine Alexander Kuzminets Alexander Kuzminets Product & UI/UX Designer, SaaS, Enterprise-grade products About Us: Hue&Machine is a worldwide UX/UI design & strategy agency specializing in crafting holistic, sophisticated and meticulous design solutions for impactful products. Our services encompass the entire design process, including research, conceptualization, user experience, branding, design, and post-launch testing and optimizations. Position Overview: As a Lead Generation Specialist, you will play a crucial role in driving our agency's growth by identifying , targeting, and acquiring potential clients. You will be responsible for developing and executing creative lead generation strategies that resonate with our target audience, optimize campaign performance, and ultimately contribute to our bottom line. Your role will involve close collaboration with our marketing, design, and sales teams to ensure seamless execution and alignment with overall business objectives. Key Responsibilities: 1. Identifying Lead Generation Opportunities: Analyze current marketing activities and identify areas for optimization to maximize lead generation. Showcase our UX/UI services in a compelling manner, highlighting their benefits and relevance to potential clients. Propose innovative ways to target new audiences and drive interest in our services. Utilize data from client interactions, market research, and campaign performance to inform data-driven marketing decisions. Leverage modern tools and technologies to set up automated outreach and lead nurturing workflows. 2. Running Lead Generation Campaigns: Develop and implement targeted campaigns that resonate with our ideal clients, including businesses in need of UX/UI redesigns, startups looking for product development support, and established companies seeking to enhance their user experience. Create and manage all campaign assets , from conceptualization to copywriting, design briefing, and final sign-off. Optimize campaign performance across various channels, including LinkedIn, email marketing, and online advertising. Collaborate with internal teams and external partners to ensure campaigns are executed flawlessly and align with overall business goals. Implement automated processes to improve lead generation efficiency and performance. 3. Testing and Reporting: Track, measure, and report on key performance indicators for lead generation initiatives. Employ a cycle of testing, learning, and iterating to refine and enhance campaign effectiveness. Conduct A/B testing to identify high-performing strategies and scale successfully campaigns.Stay current on lead generation trends and best practices to continuously improve our marketing efforts.Qualifications:2-5 years of experience in lead generation, growth marketing, or a similar role.Proven creative skills for developing impactful marketing assets and campaigns.Innovative mindset with a strong ability to identify new lead generation opportunities and engage diverse audiences.Strong analytical skills for interpreting data and identifying trends and opportunities.Excellent project management skills with the ability to juggle multiple campaigns and tasks simultaneously.Technologically savvy with experience in setting up automated marketing workflows and using lead generation tools.Experience with A/B testing and other optimization methodologies.Performance-driven with a focus on achieving measurable results.Bonus: Experience working in a UX/UI agency, digital marketing, or SaaS products.What We Offer:Competitive salary and performance-based incentives.Flexible working hours and remote work options.Opportunities for professional growth and development.A collaborative and creative work environment. Show more Show less Посадовий рівень Старший середній рівень Тип зайнятості Повний робочий день Посадові обов’язки Маркетинг і Продажі Галузі Послуги з проектування ІТ-систем