Junior PPC manager in Mate academy

Mate academy — an EdTech startup with a technological, gamified, AI-friendly LMS platform where people learn IT specialties. Try it! Our mission is to help 1 million people worldwide build their careers in IT. 🤘 Already, 4000+ graduates have landed their first IT jobs after just 4 months of training. We have successfully launched our business in Poland and Brazil and plan to expand to other countries.We are looking for a proactive Junior PPC manager who is ready to join us for a full-time position and help achieve the company's main goal by driving paid traffic through Google, Quora Ads, and Bing Ads.What Makes You a Great Fit:1-year experience working with paid traffic in an advertising agency or product company as a Trainee-Junior PPC/SEM Manager;A basic understanding of Google Ads;Strong analytical skills with the ability to measure, analyze, and interpret campaign data;A clear grasp of key advertising metrics like CPA, CPC, CTR, CPM, CPI, CPT, CPL, etc.;Familiarity with optimizing campaigns for CPA, CPC, and CTR;Strong proficiency in Excel or Google Sheets;Creative problem-solving skills with a proactive approach to identifying and resolving issues;Upper-Intermediate level of English;Familiarity with GA4;Solid copywriting and editing abilities.Bonus Points:Experience with Google Analytics 4, GTM, Bing Ads;Google Skillshop certifications for Google Analytics and Google Ads (Search, GDN, Video);Background in data analysis or in-depth research;Passion for social media platforms like YouTube, Facebook, Twitter, and Instagram, and a strong interest in online content and marketing trends;A “hustle” mentality with a desire to thrive in a fast-paced, dynamic work environment where your contributions make an impact.What You’ll Do:Gain hands-on experience managing budgets across a variety of paid marketing channels, including Paid Search, Display Adv, YouTube, and more;Expand your expertise in paid marketing with guidance from experienced mentors;Create, manage, and optimize ad campaigns in platforms like Google Ads, Quora Ads, and Bing Ads;Utilize Google Analytics and GTM to track and report performance data;Analyze and report on campaign performance, developing actionable insights and recommendations for optimization;Monitor and maintain key performance metrics across all paid channels;Continuously optimize ad spend through A/B testing of creatives, targeting strategies, and more;Optimize user flows to improve conversion rates and overall user experience across different platforms;Collaborate with copywriters and designers to produce and approve creative assets for campaigns.What you'll find when working at Mate academy:A mission to help 1 million people start their careers in techNo bureaucracyFreedom to make your own decisions and influence the businessUnlimited paid vacationHybrid work format (3 days per week in the office / 2 days remotely)A cozy office in the center of Kyiv, fully autonomous and ready for any force majeure in winter. We have our own bomb shelterFree English classes (twice a week)Performance/salary reviews every 6-12 monthsCompany-paid lunches (if working in the office)Apple equipment for your comfortable workAn incredible team that cares about what they do, making work an exciting adventure Your team: You will work closely with our Marketing team and our team leader of the SEM team, Yulia Brateshko. This is a dream team — you'll see! Recruitment process: Talent acquisition screening — 45 min Test assignment Technical interview — 1 hour Culture fit interview — 1 hour 15 min Does this offer match your career goals? Then let's get acquainted! Show more Show less Position level Basic level Type of employment Full time Job duties Marketing and Sales Industries Higher education