Influencer and Media Relations Specialist in VIGO

Influencer and Media Relations Specialist віддалено Weare seeking adynamic and proactive individual tojoin our team asaRemote Influencer and Media Relations Specialist. Inthis role, you will work from your location ofchoice toleverage platforms like AspireIQ for influencer marketing and Muck Rack for media relations. You will beresponsible for identifying, engaging, and managing relationships with influencers across various digital platforms, aswell asseeking out and collaborating with press release publishers toenhance our brand’s visibility and reach. The ideal candidate will have excellent communication skills, astrategic mindset, and experience using AspireIQ and Muck Rack. EST WORKING HOURS Responsibilities: Utilize AspireIQ toresearch and identify relevant influencers across social media platforms, blogs, and other digital channels. Develop and maintain relationships with influencers, including outreach, negotiation, and ongoing communication, all managed through AspireIQ’s platform. Collaborate with influencers tocreate engaging content that aligns with our brand’s values and objectives, while tracking campaign performance within AspireIQ. Leverage Muck Rack toidentify and engage with press release publishers, including online news outlets, blogs, and industry publications. Write and distribute press releases totargeted media outlets, ensuring accurate and timely delivery ofkey messages through Muck Rack’s platform. Coordinate media coverage and interviews, serving asthe primary point ofcontact for media inquiries, with tracking and reporting managed through Muck Rack. Track and report onmedia coverage and influencer partnerships, measuring the impact onbrand awareness and engagement using data from both AspireIQ and Muck Rack. Qualifications: Bachelor’s degree inMarketing, Communications, Public Relations, orrelated field. Proven experience ininfluencer marketing, media relations, orrelated roles, with proficiency inusing AspireIQ and Muck Rack. Strong understanding ofsocial media platforms and influencer trends. Excellent communication skills, both written and verbal. Ability tobuild and maintain relationships with influencers and media contacts. Creative thinking and problem-solving skills. Strong organizational and project management abilities. Comfortable working remotely and independently, with areliable internet connection. Benefits: Competitive salary and benefits package. Opportunities for career growth and advancement. Flexible remote work arrangement. Collaborative team culture with virtual meetings and communication tools. Application Process: Interested candidates should submit their resume and acover letter outlining their relevant experience, particularly with AspireIQ and Muck Rack, and why they are agood fit for the remote position. Please include examples ofsuccessful influencer partnerships ormedia relations campaigns, ifavailable.