Head of the CRM-marketing department in Allo, GK

With us you will have:

• interesting work in a cool team
• a company with a 26-year history
• meaningful training during the adaptation period and support in further work
• possibility of professional and career growth
• competitive salary level
• medical insurance, sports, English language , corporate discounts on the product
• community of interests

Main tasks:

• Formation of CRM strategy with the aim achievement of planned business indicators (CTR, CR, LTV, frequency, etc.)
• Management and team development
• Participation in the development and development of the software part of the CRM system
• Manage the process of carrying out experiments in the field of communications (AB testing, segmentation, cohorts)
• Formation of trigger communications and control of their effectiveness
• Analysis and preparation of recommendations for filling the customer base with data
• Planning and launch of weekly newsletters within the framework of promotional cycles, performance analysis (sms\viber, push, email, web layer)
• Interaction with the loyalty program management department, maintenance work clients

Our wishes to a potential candidate:

• successful work experience in a similar position
• attention to attention to detail, focus on results, analytical thinking, proactivity
• experience in Retail, Ecommerce, FMCG

Open Hello - close questions!

We will definitely consider your candidacy within 2 days and in case of a positive decision, we will contact you to arrange an interview.