Head of marketing in Devart

A product that needs your involvement 

We are the All-Ukrainian taxi ordering service OnTaxi, which has been on the market for over 10 years. Every day, in every corner of the country, our team takes care of the safety and quality of every trip with OnTaxi for hundreds of thousands of people. We have already achieved significant results, entering the TOP-3 ridehailing services of Ukraine. We have many new ideas and ambitious goals, which is why we decided to expand our team. 

Your future team of professionals

Join the OnTaxi marketing team that works effectively in two key areas: digital and direct marketing. Our experienced professionals skillfully use various channels and strategies, implementing creative ideas to achieve the best results. 

Your future challenges 

• Optimizing digital marketing to increase ROI; 
• Analysis of the current marketing strategy for its adaptation and improvement; 
• Development of analytical tools for comprehensive assessment of marketing indicators; 
• Increasing brand recognition and market expansion.  

How will you influence the product

Team management:

• Combine a long-term strategic vision with the achievement of specific and measurable short-term goals; 
• Manage a team to achieve a high level of efficiency. Build a result-oriented culture; 
• Motivate, train and develop the team; 

Marketing technologies and digital marketing:

• Plan and manage marketing automation processes through appropriate platforms and tools to reduce manual routine tasks and increase; 
• Plan and manage a multi-channel digital strategy taking into account the main goals of the company; 
• Develop customer segmentation and manage CRM campaigns; 

Strategy:

• Manage mobile marketing strategy; 
• Manage performance marketing aimed at measurable results; 
• Create a marketing strategy for brand management and positioning to increase market share; 
• Deal with strategic management and planning of marketing budgets; 

Analytics:

• Manage and integrate analytical tools to collect and analyze data to study conversions at each stage and understand where customers are lost; 
• Develop and implement the customer journey, understanding the holistic picture of the user experience, identifying bottlenecks and optimizing the customer journey; 

• Analyze and interpret data in order to optimize marketing strategies. 
  
  
  

  Skills that are important to us

< li>5+ years in the field of marketing; 
• 3+ years in a managerial position; 
• English Intermediate+;  
• Understanding of multi-channel digital marketing and the basic principles of building campaigns and the most effective platforms to ensure planned indicators; 
• Ability to create reports and interpretation of results in Google Analytics, Firebase, Power BI, etc.; 
• Ability to build user segments and establish effective communication channels with them, automation of communication; 
• Ability to analyze the target market, competitors and build an effective strategy to achieve business goals; 
• Ability to create and implement marketing strategy and brand development management; 
• Understanding the principles of budgeting and building campaigns focused on ROI (ROMI); 
• Ability to build and establish effective communication in the marketing team and cross-team communication in order to solve work tasks with a minimum amount of effort and time. 

Steps of the hiring process:

• Getting to know the recruiter; 
• Skills assessment interview; 
• Test task. 

We support a flexible approach, so these steps can vary individually.