Head of Lead Generation in SAGA Development

Head of Lead Generation is responsible for the system generation of leads, settings of sales of sales, analytics of Channel and Channel Analysis Lead.

Basic responsibility zones:

• construction of funnels: traffic sources, stages, converts. Style = "font-weight: 400; font-style: normal; text-disocoration: none"> definition of channels: target advertising, Google Ads, SEO, Email-Marketing,
• Partners.
• 2. Launch and Optimization of Campaign
  • Briefing and Coordination with Contractions or In-<>. Style: 400; 400; font-style: normal; text-discomfort: none "> a/b testing of creatures, landscapes, calls for action. None "> Traffic control: ice> Call> Agreement. Integration
    • CRM/analytics settings. FONT-STYLE: NORMAL; forms. KPI and analytics
      • cpl (cost of Lida), CPA (<>> Cost). Style = "font-weight: 400; font-style: normal; text-dissolation: none"> weekly/monthly reports. Campaign Budgeting.Ion: None "> 5. Interaction with the sales department
        • Transfer of Lidov to the Sales Department, Feedback. FONT-STYLE: Normal; Text-Decoration: None "> Lid Quality Analysis. FONT-STYLE: Normal; Text-Decoration: None "> Joint Building Lead Nurturing campaigns.

        Common Tax points:

        Landing Pages/Advertising Creatives-Creating Joint: Hol is a task, HOC is responsible for content and appearance. FONT-STYLE: Normal; Text-Decoration: None "> Email-Marketing-Hol is responsible for the structure of the series/auto, HOC for texts and style. FONT-STYLE: Normal; Text-Decoration: None "> Advertising Content-Hol set the target, HOC adapts tone of voice and message. FONT-STYLE: Normal; Text-Decoration: None "> Communication with the audience-Hoc holds Tone of Voice, Hol tests how it is affected by
        • On Conversion.
        • Professional Development and Access to Training/Courses.
        • Working in a Friendly and Ambitious Team of Professionals.
        • Competitive Wage and Bonuses for KPI.

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