Head of Digital Marketing in LIGA ZAKON

Direct message from LIGA ZAKON to the member who posted the vacancy Natalia N. Natalia N. Senior IT Recruiter. Looking for Chief Marketing Officer; Head of Digital marketing. LIGA ZAKON is a product IT company, a Ukrainian developer of information and analytical products with 30 years of expertise, strong competence in big data processing and high standards of customer service. Today, LIGA360 IT platform product solutions are used by more than 160 thousand users of various levels, and together with partner projects that have integration with LIGA ZAKON solutions, this number is about 360 thousand various specialists, including almost all executive and judicial authorities. The main strategic direction of the company is to enter the international market and create product values ​​of the LIGA 360 Platform for clients from different countries. We invite an experienced Head of Digital marketing to our team. What needs to be done: manage Digital marketing in the company; systematize processes and build end-to-end analytics; conduct an audit of existing digital processes; develop, agree and implement short- and long-term development strategies and organize the strategy implementation process to increase the number of leads and sales; manage content in the digital space to attract, warm up and stable work of the target audience (own and partner sites); develop, plan, implement and analyze digital activities with the aim of finding and targeting the audience, including SEO, content production, contextual advertising, retargeting, campaigns in social media networks and conversion optimization; develop new and increasing effectiveness of the company's current social networks: LinkedIn, Youtube, Facebook, Instagram (constant filling and development of channels); ensure organic traffic growth and site performance improvement; attract new traffic channels and new digital tools, analysis the quality of each channel; develop the strategy and presentation of the company on the Internet markets; monitor and analyze the competitive environment; develop the annual/monthly budget. Our wishes for the candidate: 5+ years of successful experience in working with B2B products in the position of Head of digital marketing/СМО/ Head of marketing; higher education in the field of marketing, advertising or related fields; availability of successful cases of creation and implementation of digital products; high level of understanding of advertising packaging (selling Landing Page texts); meaningful understanding of online marketing tools (high level of competence in email/ content/video marketing and in building a sales surge); experience of effective managementteam management (setting tasks, control, coordination, motivation, development); experience of working with foreign markets; level of English - B2; experience of working with analytical tools such as Google Analytics; experience of lead generation on partner and paid media platforms; knowledge of lead generation strategy with full blast; the ability to build a digital marketing complex, including content production, SEO, contextual advertising, retargeting, partner co-marketing, placement and advertising in social networks; strategic thinking and focus on financial results; leadership qualities; excellent organizational skills; active lifestyle ; the ability to make decisions and bear responsibility for them; the ability to work in multitasking mode. Why it's cool to work at LIGA ZAKON: an actively developing product IT company; the opportunity to gain international experience in a team of professionals; official registration; internal training system; remote work. Are you interested in the vacancy? Send your resume! Show more Show less Position level Senior secondary level Type of employment Full time Job duties Marketing and Sales Industries IT services and IT Consulting