Head of Digital marketing (В2В/SaaS) in LIGA ZAKON

LIGA ZAKON — a product IT company — a Ukrainian developer of information and analytical products with 30 - years of expertise, strong competence in big data processing and high standards of customer service.

On Today, LIGA360 IT platform product solutions are used by more than 160 thousand users of various levels, and together with partner projects in which there is integration with LIGA ZAKON company solutions, this figure is about 360 thousand various specialists, including almost all executive and judicial authorities.

The main strategic direction of the company is access to international market and the creation of product values ​​of the LIGA 360 Platform for clients from different countries.

We invite in its team of an experienced Head of Digital marketing. 

What to do:

• manage Digital marketing in the company;
• systematize processes and build end-to-end analytics;
• conducting an audit of existing digital processes;
• develop, coordinate and implement short-term development strategies and long-term perspective and organize the process of implementing a strategy to increase the number of leads and sales;
• manage content in the digital space for attraction, heating and stable work of the target audience (own and partner sites);
• develop, plan, implement and analyze digital activities for the purpose of finding and targeting the audience, including SEO , content production, contextual advertising, retargeting, social media campaigns and conversion optimization;
• develop new and increasing effectiveness of the company's current social networks: LinkedIn, Youtube, Facebook, Instagram (constant filling and development of channels);
• ensure organic traffic growth and improvement site indicators;
• attract new traffic channels and new digital tools, quality analysis of each channel;
• develop the company's strategy and presentation on Internet markets;
• monitor and analyze the competitive environment;
• develop an annual/monthly budget.

Our wishes to the candidate:

• 5+ years of successful experience working with B2B products as Head of digital marketing/СМО/ Head of marketing;
• higher education in hamarketing, advertising or related areas;
• availability of successful cases of creation and implementation of digital products;
• high level of understanding of advertising packaging (selling Landing Page texts);
• comprehensive understanding of online marketing tools (high level of competence in email/content/video marketing and building a sales surge);
• experience in effective team management (task setting, control, coordination, motivation, development);
• experience working with foreign markets;
• level of English - B2;
• experience with analytics tools such as Google Analytics;
• experience in lead generation on affiliate and paid media platforms;
• knowledge of lead generation strategy with full blast;
• ability to build a complex of digital marketing, including content production, SEO, contextual advertising, retargeting, partner joint marketing, placement and advertising in social networks;
• strategic thinking and focus on financial results;
• leadership qualities;
• excellent organizational skills;
• active lifestyle position;
• ability to make decisions and bear responsibility for them;
• ability to work in multitasking mode.< /li>

Why it's cool to work at LIGA ZAKON:

• actively developing product IT company;
• opportunity to gain international experience in the team professionals;
• official registration;
• internal training system;
• remote work.

Interested in the vacancy? Send your resume!