Email marketing specialist in Logity

Our projects work successfully on the US market in the field of logistics and freight transportation (services and SaaS solutions). Over the years, we have accumulated a large database and contacts, and now we need an Email Marketing Specialist who will build a systematic email marketing. Therefore, we are looking for an autonomous, technically strong specialist who will completely take over the channel - from the strategy and launch of communications to the analysis of results and the generation of hypotheses for the growth of indicators.

Requirements:

• experience in email marketing;

• experience with customer.io; style="font-weight: 400; font-style: normal; text-decoration: none">

  understanding the principles of CRM systems;

• style="font-weight: 400; font-style: normal; text-decoration: none">knowledge of English from B1;

• ability to make decisions based on data;

• ability and willingness to learn quickly;">responsibility details, proactivity.

Main duties:

• development and launch of email campaigns;

• auditing and configuring email infrastructure: SPF, DKIM, domain warming, reputation monitoring;

• work with the main formats of email newsletters: promotional and informational newsletters, content development in cooperation with a content marketer or independently;

• setting up trigger mailings according to the customer journey, creating letter designs in the designer or online editors;

• management of the contact database structure;

• integration with CRM - events, tags, webhooks;

• close cooperation with developers and sales team;

• forming proposals and ideas, testing new approaches.

Would be a plus: 

• basic skills of working with Google Analytics;

• ownership of Figma or other letter design services;

• experience working with AI agents.