Direct marketing manager in NovaPay

Financial Company Novaepa (NOVA) announces the competition for the post « Direct Marketing Manager ” ” ” ” /P>

Requirements:

• Higher Education
• Experience in a similar profession from 3 years
Knowledge of current trends in direct marketing
• Analytical skills to evaluate the effectiveness of marketing campaigns
• Experience with customer databases and data analysis tools
• Working skills Email Marketing (MailChimp, SendGrid, Klaviyyo)
• Free Knowledge of Ukrainian and Medium English (Intermediate (B1))
• Creativity, Carefulness and Communication

Main tasks:

• Planning and implementing campaigns aimed directly at consumers such as emails, push, sms, viber messages
<. li> Creating effective content plans for each communication channel
• Identify targeted client groups and ensure the creation of personalized messages for each group
• Provision of targeting using customer data analysis
<. li> assessment of marketing campaigns (opening letters, clicks, conversions, etc.) and using data to improve future campaigns
• Cooperation with other companies (sales, analytics, marketing)
• Support, support, Updating customer contact lists and ensuring the accuracy and relevance of their data
• A/b testing to identify the most effective messages and channels > We offer:
  • work at an innovation company in the Fintech segment
  • Ability to work in hybrid format
  • Caring for your mental and physical Health (Health Insurance, Psychologist Consultations, Corporate Sports Communities)
  • Learning and Development (English Lesson, Courses and Trains for Professional Growth)
  • Annual Wage Views in accordance with Own effectiveness
  • Meetings with well -known speakers at the corporate club
  • Mentoring and support of each new employee
  • Ability to show their talents (we appreciate the creative initiative and support it)