Digital PR Executive in Boosta Inc

Hi!

We are looking for an ambitious and creative Digital PR Executive with a middle+ to senior-level background to join our team. The ideal candidate will have a strategic mindset, a comprehensive understanding of PR trends, and a creative approach combined with strong analytical skills.
 
You'll be responsible for building a strong PR foundation and driving integrated 360° marketing campaigns while also developing other marketing channels.
 
This is a role for someone who thrives on managing projects independently, enjoys experimenting, and has experience in managing external vendors and executing large-scale PR campaigns.

WHAT YOU’LL DO

1. Public Relations (PR) 

• Develop and execute creative PR strategies to drive coverage and links for our websites. 
• Analyze and apply PR best practices, research audience preferences, and stay updated on industry trends.
• Monitor, analyze, and effectively communicate PR results. 
• Coordinate with PR agencies and external partners. 

2. 360° Campaign Management 

• Initiate, plan, and manage creative 360° marketing campaigns from start to finish, including: 

- Identifying ideas based on market trends and audience interests. 

- Budgeting, implementation, and analyzing results. 

• Collaborate with vendors, freelancers, and other external teams for campaign execution. 
• Measure and assess campaign performance to understand the impact on key business metrics. 

3. Brand Management 

• Develop and execute strategies for overall brand reputation management. 
• Engage with external platforms, forums, and social media as per the brand's strategic goals. 
• Identify and deliver unique partnership opportunities and content integrations. 

WHAT WE EXPECT FROM YOU

• Experience: Minimum of 2 years in digital PR, with a focus on outreach and link building. 
• Media Relations: Proven experience working with Tier-1 media outlets and targeting a US, UK audience.
• Campaigns: Hands-on experience with creative marketing campaign development and execution. 
• Tools & Processes: Familiarity with media database management, contact research tools, and email outreach platforms. 
• Bonus Skills: Basic knowledge of SEO, keyword research, and analytics tools such as Google Analytics. 

HOW IT WORKS

• Stage 1: pre-screen with a recruiter.
• Stage 2: interview.
• Stage 3: test task.
• Stage 4: final interview.
• Stage 5: reference check.
• Stage 6: job offer!

A trial period for this position is 3 months, during which we will get used to working together. 

WHAT WE OFFER

• 28 business days of paid off
• Flexible hours and the possibility to work remotely
• Medical insurance and mental health care
• Compensationfor courses, trainings
• English classes and speaking clubs
• Internal library, educational events
• Outstanding corporate parties, teambuildings