Digital Marketing Manager in Zoot

Direct message the job posting member from Zoot Hanna Amplieieva Hanna Amplieieva Lead Recruiter at Zoot Digital Marketing Manager for a Leading provider of cloud-based financial automation CompanyZoot is a global provider of cloud-based instant credit decision-making, risk management, loan origination, workflow and case management solutions. For more than 30 years our innovative tools and services have enabled Zoot clients – leading banks, payment service providers, automobile and asset finance companies – to meet and exceed their business objectives. Zoot enables their clients to adapt faster than their peers to successfully seize market opportunities. Zoot's clients benefit from unrivaled reliability via a highly scalable private cloud-based service that processes billions of real-time decisions annually. Over the past 15 years, Zoot has achieved remarkable growth in Europe, establishing offices across Switzerland, Germany, the United Kingdom, and Ukraine, while building a team of over 50 exceptionally talented individuals.Key Responsibilities Website Management & Optimization: Oversee the company's WordPress website to ensure content is up-to-date, SEO-optimized, improve UX/UI, and implement strategies for conversion rate optimization. Paid Advertising & SEO: Launch and optimize paid advertising campaigns (Google Ads, social media) while enhancing organic traffic through keyword research and on-page SEO.·     Social Media Management: Manage the company's presence on platforms like LinkedIn and X, driving engagement, increasing traffic, and building brand visibility.·     Campaign Planning & Execution: Plan, implement, and optimize multi-channel digital marketing campaigns that drive brand awareness, lead generation, and engagement.·     Marketing Automation: Implement and manage marketing automation tools to streamline workflows, nurture leads, and enhance campaign efficiency through targeted, personalized communication.·     Data Analysis & Reporting: Use tools like Google Analytics and Google Search Console to monitor KPIs and provide insights to optimize campaigns and identify growth opportunities. Trend Monitoring: Stay updated on emerging tools, platforms, and best practices to maintain a competitive edge. Profile ·     Advanced English with excellent communication skills to collaborate effectively with the team.·     Understanding of fintech or B2B marketing landscapes, including their unique challenges and opportunities.·     Proven experience in digital marketing, including SEO, PPC, content strategy, and campaign management. ·     Proficiency in tools like WordPress, Google Analyticscs, Google Ads, and marketing automation platforms (e.g., HubSpot) and Microsoft Office Suite.·     Strong analytical skills with the ability to interpret data and provide actionable insights.·     Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. Zoot Offers·     Competitive salary and a high-quality working environment.·     Know-how, professionalism, and an international market-leading reputation.·     Interesting and challenging international clients and projects.·     Highly motivated, highly qualified team of friendly colleagues.·     Flexible working schedule.·     Financial support for relevant certifications and professional events. If you’re passionate about driving online growth and delivering measurable results, we’d love to hear from you! Show more Show less Посадовий рівень Базовий рівень Тип зайнятості Повний робочий день Посадові обов’язки Маркетинг і Продажі Галузі Розробка програмного забезпечення