Digital Analyst (E-commerce) in Filip Morris Ukrayina*

IQOS (Philip Morris Ukraine) on behalf of its partner is looking for Digital Analyst (E-commerce).

In this role, you will deep dive into evaluating digital journeys, building models and automated reporting for web, bots and paid media, support A/B tests, and connect data and people.

 MAIN ACCOUNTABILITIES:

• Manage Google Analytics & GTM implementations for Web & Bots (including events, goals and funnels) in order to evaluate & measure customer behavior across the journey
• Develop & implement of tagging plans where appropriate
• Visualize the data & prepare reports in a native & ease to use way (connections the Looker, PowerBi or other tools)
• Support paid media initiatives (reports, dashboards, tags etc)
• Set automated reporting for all digital activities
• Training and upskilling wider digital team to improve data usage and visibility

 REQUIREMENTS ON HARD SKILLS & EXPERTISE:

• Native user of Google Analytics, Looker Studio, BigQuery & PowerBI (Tableau)
• Good technical knowledge and understanding of tracking systems (Google Campaign Manager)
• Experience with competitor benchmarking tools (e.g. SimilarWeb)
• Experience with SQL, Python
• Experience with A/B testing and personalization tools (VWO, Optimizely, Adobe Target, etc) would be a plus
• Previous digital marketing experience or understanding the way how channels are connected and affect each other would be a plus.
• Experience in the use of ticketing systems and project management tools like Confluence, Jira would be a plus
• English - at least upper-Intermediate.

 REQUIREMENTS ON SOFT SKILLS:

• Responsible, disciplined, able to work independently taking full ownership of the tasks.  
• Able to structure information and take data driven decisions.
• Consumer centric and used to back up understanding of consumer behavior by data.
• Ability to switch between multiple projects.

 WHAT WE OFFER:

• One brand/project to love, to focus on and to work with
• Create one of the biggest e-commerce projects in Ukraine for a true lovemark brand – IQOS 
• Competitive level of compensation & social package
• Networking among highly professional colleagues
• Office with a river view in Podil Plaza
• Fun with a cool team. Because without fun it doesn’t count.